SABC 3 scores Saturday soccer gold

The SABC announced yesterday that it will broadcast English Premier League (EPL) matches live, starting with this weekend’s London derby between Arsenal and West Ham United.

The public broadcaster said it was increasing its soccer offering on Saturday afternoons with SABC 1, showing live matches from the local Absa Premiership and radio stations providing commentary in all South African official languages.

SABC 3 will show live EPL matches.

David Makubyane, general manager of SABC TV channels, said the EPL broadcasts would assist in developing a huge appetite for international football.

“SABC 3 is going to provide South Africans who love sports and in particular, soccer, the opportunity to access some of the greatest teams in the world, in one of the biggest leagues globally, for free.

“The EPL has a strong brand equity that we believe will contribute towards the building of the SABC 3 brand,” Makubyane said. – ANA