SA hits LA to promote movies

Deputy Minister of Trade and Industry Bulelani Magwanishe, is on an investment mission in the US with a delegation of filmmakers, the department of trade and industry said yesterday.

Magwanishe is leading the delegation on a film and television investment mission.

The mission, funded and organised by the department, aims to boost the local film industry through opening up markets for its film and television productions, securing partnerships for co-productions, as well as selling South Africa as a preferred destination for filmmaking and as a production partner.

Magwanishe is expected to meet officials from prominent American studios and production houses, such as Disney, Sony and Universal.

“We are looking forward to meeting representatives of various international studios because of the critical role that they play in the sector across the globe,” said Magwanishe.

“The meetings provide us with an opportunity to market South Africa as a viable and attractive investment destination and shooting location.

“The fundamental message that we will be sharing is that South Africa is open for business and that sectors of our economy, including film and television, are teeming with opportunities for investment, partnerships, joint ventures and collaborations.”

The deputy minister said his visit to Los Angeles underscores government’s commitment to developing SA’s film and television sector. – ANA