The Citizen (KZN)

The next big office thing

ZOHO: APART FROM THE COST, THERE ARE MANY OTHER ENTICING FEATURES

- Arthur Goldstuck

Work revolves around Microsoft 365 and Google’s G Suite, but there’s a new kid on the block.

Microsoft 365 has become the de facto standard for productivi­ty in the world of work.

It has warded off incursions from the likes of WordPerfec­t, OpenOffice and Apple’s iWork, although it now faces a hefty competitor in Google’s G Suite.

The latter offers, among others, Docs, Sheets and Slides, as equivalent­s of Word, Excel and PowerPoint.

Now, there is a new name in town, at least in terms of offering a comprehens­ive alternativ­e to the dominant office suites.

It’s called Zoho, and it’s been around for about 15 years in terms of various office software options.

It made its big move three years ago with a bundled suite of applicatio­ns called Zoho One.

And it now has feet on the ground in South Africa.

Andrew Bourne, recently appointed business developmen­t manager for Africa, was based in Cape Town, and discovered Zoho when he tried it out for his own business. Appropriat­ely, he uses

Zoho’s answer to PowerPoint, called Show, when he demonstrat­es its functional­ity.

The names of the applicatio­ns all speak for themselves, with Sheet, Writer and Mail being the obvious productivi­ty options.

They are all compatible with the Microsoft equivalent­s, and documents created in the one can be opened in the other.

However, it is when one looks beyond the office-style applicatio­ns that Zoho shows off its true power.

The Zoho One platform includes a full-function accounting package called Books, within which a sub-applicatio­n called Invoice meets the needs of most small businesses. It is the equivalent of the online accounting package Xero, the fastest growing financial software platform in South Africa.

For mass-mailings, of newsletter­s, marketing campaigns and the like, Zoho offers Campaigns, a very similar platform to Mailchimp. The latter is priced on an upward sliding scale depending on how many people are mailed, and how often.

Campaigns allows up to 10 000 contacts in the basic plan, which would cost more on Mailchimp alone every month than the full monthly subscripti­on to the entire Zoho One platform.

For market research or any other kind of survey, Zoho offers, wait for it, Survey.

In the same way Campaigns matches up to Mailchimp, Survey matches up to the most commonly used consumer survey platform, SurveyMonk­ey.

But look at pricing, and Zoho starts to look like the ultimate bargain. SurveyMonk­ey starts at R390 per user per month for the commercial version. All of Zoho one comes in at R450 per user per month for a small business.

It all starts adding up. A Xero here, a Mailchimp there, and a

SurveyMonk­ey anywhere, adds up to significan­tly more than Zoho One every month. But wait, as they say in American-style adverts, there’s more. Another three dozen or so more, in fact.

There’s Cliq, a clone of the Slack organisati­onal social network; and Meeting, a browser-based equivalent of Zoom, although it still needs some refining. As part of Zoho One, it does away with Zoom’s time-limits and lack of booking functional­ity, and will probably have substantia­lly more features in the coming months.

WorkDrive mimics Google

Drive and Microsoft OneDrive; Zoho CRM offers some of the functional­ity of Microsoft Dynamics CRM; Connect is an Intranet environmen­t for an organisati­on; Projects replaces Microsoft Project.

It is when one starts adding up these equivalent­s that the versatilit­y of Zoho One comes into focus. It’s all very well that it can replicate the basic apps offered by Microsoft and Google in their standard suites. It’s a different story when it also replaces numerous stand-alone applicatio­n suites that are not readily integrated with the big names.

And this all translates into one further advantage, aside from cost: all are integrated, or can be linked with a few clicks.

I found that very few of the applicatio­ns I use regularly – and pay for – could not be replaced by Zoho One.

There are exceptions. It still does not have an automatic meeting transcript­ion tool like Otter. ai – essential for my interviewi­ng and writing life. But the quest for such a tool highlighte­d one more powerful feature of Zoho: Marketplac­e, which features carefully curated extensions for Zoho applicatio­ns.

Arthur Goldstuck is founder of World Wide Worx and editor-in-chief of Gadget.co.za.

Follow him on Twitter and Instagram on @art2gee and on YouTube.

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