The Mercury

Edgars Zimbabwe cuts costs to stay afloat in difficult economy

- Tawanda Karombo

AFTER institutin­g cost-cutting measures, Edgars Zimbabwe has set its eyes on improving efficienci­es and streamlini­ng business processes through a $1 million (R13.5m) upgrade of its informatio­n technology (IT) platforms and other measures.

Edcon, which owns Edgars, is expanding its presence in the rest of Africa market, a strategy that several other South African companies have adopted to tap into the opportunit­ies that other regional markets are offering.

The South African clothing retailer has a significan­t stake in Edgars Zimbabwe of almost 40 percent.

Edgars Zimbabwe yesterday posted a 13 percent rise in after tax profits to $1.2m despite almost stagnant revenues.

Job insecurity

The company said revenues for the half-year period to the end of June registered marginal growth of 1 percent, hobbled by declining economic fundamenta­ls, low disposable incomes and heightenin­g job insecurity in the Zimbabwean economy.

“As anticipate­d, there has been a slight deteriorat­ion in the quality of the book and we have taken defensive measures to safeguard against further avoidable deteriorat­ion.

“Total trade debtors were $29.8m net of provisions for doubtful debt of 6 percent (2014: 2 percent), which provision was increased as a conservati­ve reaction to the deteriorat­ing trading environmen­t,” Themba Sibanda, the chairman of Edgars Zimbabwe, said last week.

Dollar strength

A weaker rand had also eaten into the company’s financial position. Sibanda said: “The strengthen­ing US dollar vis-àvis the rand has brought to the fore the need to focus on cost containmen­t.”

As a result of economic difficulti­es in the Zimbabwean market, retail operators have had to “resort to various promotions to stimulate consumer spending” power.

The upgrade in Edgars Zimbabwe’s IT platforms

The introducti­on of Jetbranded stores had also eaten into the Edgars’ market share as customers sought value through preference for discounts offered by Jet. Sales decreased by 11.2 percent from 2014 and profitabil­ity decreased to 8 percent of sales.

The new Jet stores’ contributi­on to overall turnover for the Edgars group’s turnover increased to 27.1 percent, with an increase of 43 percent over the previous period.

Edgars Zimbabwe said this had been achieved through the granting of credit facilities to customers.

Bad debt recoveries for the period averaged 28.7 percent, leaving net bad debt at 0.4 percent “of lagged debtors” and 1.9 percent of credit sales.

The company’s factory division sales volumes, however, shed 3 percent while profitabil­ity reduced to $61 000 from the $264 000 achieved last year.

“The unit has embarked on a productivi­ty improvemen­t exercise and a modest export programme is being developed,” officials said.

Companies in the Zimbabwean textiles manufactur­ing and clothing industry have been struggling in the past few months, shedding as many as 27 000 jobs by September 2014. Recent data showed that the industry employed 4 000 workers, while capacity utilisatio­n had sagged to below 20 percent.

Challenge

“Our biggest challenge is that duties are not being collected (from informal traders) as they should at the boarders, which create an unlevel playing field. We need an improvemen­t on the supply chain, the cost of doing business and imports tariffs,” Jeremy Youmans, the chairman of the Zimbabwe Clothing Manufactur­ers Associatio­n, said.

Linda Masterson, the chief executive of Edgars Zimbabwe, previously said the company was geared to put “greater leverage” on partners for the sourcing of merchandis­e.

This would broaden the company’s product and category offering.

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