The Mercury

No pity parties, says Al Sharpton

HAVE-IT-ALL, MERCEDES-BENZ CULTURE DENOUNCED

- Kamini Padayachee

SOUTH Africans should not have “pity parties” about how the business climate is “rough”, but rather face the challenge headon.

This was the view of US civil rights activist and television host the, Rev Al Sharpton, during a rousing talk at the Durban Business Fair at the Inkosi Albert Luthuli Internatio­nal Convention Centre yesterday.

Sharpton said entreprene­urs who were afraid to do business would not succeed.

“I believe in dreams and dreamers, but you have to have persistenc­e and commitment to stick to your dream. This generation must go through bad economic times and still make business happen.”

He said African countries needed to trade more with one another to increase their GDP.

“People talk about nationalis­m but practise economic colonialis­m even today. You cannot be politicall­y liberated and economical­ly enslaved. Business has to follow what was achieved by politics.”

Sharpton also spoke about how Essence magazine had been born out of an idea to tell the stories of African-American women. It later led to the Essence festival in New Orleans, which celebrates African-American culture.

The eThekwini Municipali­ty said earlier this week that it had formed a partnershi­p with New Orleans to host the Essence Festival on a date still to be announced.

The city said the partnershi­p, to be officially launched today, would facilitate knowledge-sharing in the film, entertainm­ent and fashion industries, among others.

Another speaker, Vusi Thembekway­o, said blackowned businesses should have a tangible strategy to succeed which was not solely based on its being “BEE”. He also said people should stop complainin­g about white-owned companies that took a business opportunit­y and made it thrive.

“They saw an opportunit­y and maximised on it, so do not blame them. People need to stop thinking as consumers, but as producers. Change your mentality. Stop being of service to somebody else’s ideas.”

He stressed that entreprene­urs should not be afraid of failure, and spoke about when his car had been repossesse­d, he had had nowhere to stay, and he had been blackliste­d.

“I am proud to say that I was blackliste­d, as that was when I proved myself as an entreprene­ur. Entreprene­urship is not about what you do when things are good; rather, it’s what you do when things are bad.”

He also said “instant gratificat­ion” was a big problem, and South Africa was one of the top-10 markets for Mercedes-Benz AMG products.

“Instant gratificat­ion has become a cancer. This thing of you have to have a Mercedes-Benz to show that you have arrived has to stop. Some of the wealthiest people I know who live in New York or Denmark do not own a car. They cycle to work or take a bus.”

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 ?? PICTURE: GCINA NDWALANE ?? US civil rights activist the Rev Al Sharpton speaks at the Durban Business Fair yesterday.
PICTURE: GCINA NDWALANE US civil rights activist the Rev Al Sharpton speaks at the Durban Business Fair yesterday.

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