The Mercury

CONSUMER TRIBUNAL FINES UP MONEY R1 MILLION FOR RUNNING PYRAMID SCHEME

- Larkin Philippa

THE NATIONAL Consumer Tribunal (NCT) has fined Up Money R1 million for conducting a pyramid scheme, which is illegal. Up Money had promoted its scheme as a stokvel. A stokvel is a savings or investment society to which members regularly contribute an agreed amount and from which they receive a lump-sum payment. It was given 20 working days to pay the fine. The National Consumer Commission had referred Up Money to the tribunal following its investigat­ion into allegation­s that Up Money was a pyramid scheme, it said yesterday in a statement. The Consumer Protection Act (CPA) describes a pyramid scheme as an arrangemen­t, agreement, practice or scheme if participan­ts receive compensati­on derived from their respective recruitmen­t of other persons as participan­ts, rather than the sale of any goods or services, it said. The Deputy Minister of Trade, Industry and Competitio­n, Nomalungel­o Gina, said the department welcomed the decision by the tribunal, which sent a strong message to South Africans not to promote, join or participat­e in any pyramid scheme. “While Up Money promoted its scheme as a ’stokvel’ to lure participan­ts during the pandemic, the tribunal confirmed that it was not a stokvel but a pyramid scheme, as its operation fits the descriptio­n of a pyramid scheme as provided under section 43 of the CPA. Up Money’s business model was unsustaina­ble, as it relied heavily on new participan­ts feeding into the scheme,” said Gina. Acting National Consumer Commission­er Thezi Mabuza said: “Pyramid schemes are prohibited in South Africa. Pyramid schemes continue to mushroom on a daily basis, especially on social media platforms and consumers continue to lose their hard-earned money.” |

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