World Egg Day
This Friday, 13 October 2017, marks World Egg Day, and is set to get off to a cracking start with a range of international events
and campaigns to promote the contribution eggs make to fulfilling the nutritional requirements of the global community – from before we are even born.
Eggs have a valuable role to play at the very earliest stages of human development and can continue to be of significant benefit throughout our lives. With the power to sustainably feed the world, eggs high quality protein, essential vitamins and minerals are essential for foetal development, healthy brain development in young children, and improving concentration levels at school, work and play.
In recognition of the proven health benefits that eggs provide, particularly for children, this year’s World Egg Day has an eggs-citing twist, with organisers inviting young and old alike to ‘crack them up’ by sharing their funniest egg jokes through their social networks.
Julian Madeley, Director General of organiser the World Egg Organisation, explains how this year’s activity is set to raise a smile.
“Over the past 22 years, we’ve communicated the positive impact that eggs can have on our lives. They are not only universally beneficial to our health; I’ve also discovered that they’re universally funny! In both developed and developing populations – a high quality source of protein is a fundamental requirement; and that’s a very serious message. However, we also want engage with the widest possible audience, by encouraging children and their parents to share the more humorous side of the humble egg.”
World Egg Day is celebrated in more than 40 countries, from Australia to Zimbabwe. Last year the campaign was embraced by organisations as diverse as international charities to premier league football clubs.