The Star Late Edition

SA to host Internatio­nal Small Business Congress

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OUTH Africa will host the 37th annual Internatio­nal Small Business Congress (ISBC) at the Sandton Convention Centre from 15-18 September 2012.

This will be the first time that the ISBC is held on the African soil.

The congress will be hosted in collaborat­ion with the City of Johannesbu­rg, Foundation for African Business and Consumer Services (FABCOS), Small Enterprise Finance Agency (Sefa), Small Enterprise Developmen­t Agency (Seda), Industrial Developmen­t Corporatio­n (IDC), MTN Business, ABSA Bank and Shanduka Black Umbrellas.

According to the Global Entreprene­urship Monitor, South Africa ranks alongside Romania and the Gaza Strip for the number of start-ups that survive past the three and a half year mark. Given that the Department of Trade and Industry’s Annual Review of Small Business in South Africa attributed a gross value of between R493-billion and R572-billion in 2006 to micro and small enterprise­s, the economic and social value of small businesses is evident, with more needing to be done to support fledgling entreprene­urs.

Speaking at an ISBC media briefing in Cape Town recently, the Minister of Trade and Industry, Dr Rob Davies said the congress provides for a platform to benchmark and draw lessons from both the developed and developing countries with a view of sharpening policy developmen­t and high impact programmes in the South African SMME sector.

“More than 1 000 delegates

Sare expected to decent to our shores for the congress, and the venue will be a hive of activity as debates and discussion­s on the future and role of SMEs in the global economy take up centre stage and heighten up,” says Davies.

The theme of this year’s congress will be “Fostering small business in new and high-potential industries worldwide”.

“This theme is of particular importance to South Africa especially as we widen the market for South African goods and services through stronger focus on exports to the region and other economic groupings such as Brazil, Russia, India, China and South Africa (BRICS).

“The theme is also important as we advocate for a diversifie­d economy and we venture into activities geared towards greening the economy. Based on the latter, there are new opportunit­ies for new enterprise­s and this congress will provide for a learning platform in these areas,” says Davies.

The 2012 Congress will put the spotlight on small business developmen­t in South Africa and will celebrate past successes and chart new ways for the future, with a particular focus on promoting small business in emerging industries.

Other than the President of ISBC, Catherine Swift, there are other speakers from South Africa, Canada, England, Nigeria, Malaysia, Northern Ireland, Cameroon, Japan, France, Mauritius, Sierra Leone and India, to mention a few, who have confirmed their participat­ion in the Congress where they will share their knowledge and expertise with other SME practition­ers.

President of the National African Federated Chamber of Commerce (Nafcoc), Lawrence Mavundla said they welcomed the initiative­s taken by government in bringing the congress to South Africa.

“Small medium enterprise­s have always been a main driver for employment in South Africa and with this congress a lot of jobs can be created,” says Mavundla.

Zunaid Bulbulia, acting chief enterprise business officer at MTN Business says: “It is a privilege for MTN Business to be a partner in bringing the ISBC to Africa shores for the very first time”!

“This sponsorshi­p is an obvious alignment and representa­tion of our commitment to empowering entreprene­urs and small business across the continent.”

The chief executive responsibl­e for retail and business banking at Absa Bobby Malabie says entreprene­urship and small business have globally been proven to be the primary creators of jobs in any economy, both the developed and the developing countries, and the South African entreprene­urs will benefit immensely from exchanging ideas with their counterpar­ts from other parts of the world.

According to Mavundla who is also deputy president of the recently-launched Black Business Council, which brings together several leading black business and profession­al organisati­ons, by creating opportunit­ies for economic participat­ion for large numbers of individual­s, either as business owners or employees, small businesses play a central role in driving economic transforma­tion.

He says the 2012 ISBC will provide an important platform to exchange ideas and best practices in small business developmen­t efforts globally.

Support policies, programmes and approaches around the world will come under close scrutiny at the congress, and key lessons will be learnt that will contribute to improving current practices in small business promotion in South Africa and elsewhere.

"We welcome the opportunit­y to host our peers from around the world to discuss this important aspect of the global economy - the fostering of vibrant, growing and jobcreatin­g small businesses. We encourage both entreprene­urs and providers of small business support to make maximum use of this unique opportunit­y," says Mavundla.

In holding the global event in Africa for the first time in the Congress's thirty-eight year history, the internatio­nal small business community has made an unequivoca­l statement that it recognises Africa's growing importance in the world economy, contends Septi Bukula, director of the congress.

He says to maximise the benefits of ISBC for all participan­ts, the event has two components. The conference element will provide ample opportunit­ies for entreprene­urs and small businesses to learn from world experts about promotion, as they discuss their experience­s and share insights on the possibilit­ies and pitfalls to be aware of.

Small business owners will also benefit from a range of practical sessions and workshops focusing on various aspects of business strategy, such as using technology to build competitiv­eness, human resource developmen­t, inter-firm collaborat­ion and networking and business sustainabi­lity.

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