The Star Early Edition

ZAR X seeks to become Gmail of investment

App to make trading easier

- Kabelo Khumalo

ZAR X, ONE of South Africa’s newest stock exchanges, will launch a mobile app by end of April that will make it easier for investors to trade as the company seeks to be the “Gmail of investment­s”.

ZAR X chief executive Etienne Nel told Business Report in an exclusive interview that the app would be a groundbrea­king developmen­t for the continent.

“No other exchange in Africa has its own mobile app. The mobile app will allow people to trade on their cellphones, thereby opening doors for the more inclusive financial services sector.

“We want to be a regulated crowd funding platform. We have created something called a segregated depository account (SDA). The account is held directly at Strate, and if you want to invest in ZAR X securities, you will get a broker who will open an SDA account for you directly at Strate. That account number is yours for life, and it’s free,” Nel said.

ZAR X was one of the new stock exchanges, with 4 Africa Exchange, A2X Markets, and Equity Express Securities Exchange to launch in SA last year and challenge the JSE.

South Africa is renowned for its mature capital markets that serve the domestic economy and the wider continent.

The JSE is ranked the 19th largest stock exchange in the world by market capitalisa­tion and is the largest exchange on the African continent.

ZAR X earlier this month attracted the attention of the Public Investment Corporatio­n (PIC) which bought a 25 percent stake in the exchange for an undisclose­d amount.

The exchange has engaged in discussion­s with the PIC around listing some of its private equity assets.

Nel said Broad-based Black Economic Empowermen­t (B-BBEE) could be easily achieved by having grassroots people play a direct role in the success of the business.

He pointed to the recent listing of BayHill TIP as a classic example of how to maintain a permanent majority blackowned company in terms of the B-BBEE Codes of Good Practice.

“Instead of being a 100 percent BEE, BayHill said 55 percent of their shareholde­rs must be BEE at all times. If the white capital component, for example, gets to 45 percent, our system can cancel all purchase orders for white shareholde­rs so that their shareholdi­ng does not surpass 45 percent.”

The Intellidex Empowermen­t Report, which looked into the country’s largest BEE deals since 2002, found the majority of black South Africans are excluded from the benefits of investing in the capital markets.

According to the report, of the JSE’s top 100 companies, 87 had conducted B-BBEE deals, 35 of which included public benefit organisati­ons as beneficiar­ies. In total, these deals returned R51.6 billion to beneficiar­ies, or about 16 percent of the R317bn in value, net of funding, created by B-BBEE deals at the end of 2014.

Of this, R32.6bn in endowments was now held by 27 foundation­s that were set up for these deals.

 ?? PHOTO: NHLANHLA PHILLIPS/AFRICAN NEWS AGENCY (ANA) ?? Etienne Nel of ZAR X says B-BBEE can be easily achieved.
PHOTO: NHLANHLA PHILLIPS/AFRICAN NEWS AGENCY (ANA) Etienne Nel of ZAR X says B-BBEE can be easily achieved.

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