Tourism Guide Africa



In 2012, statistics released by business consultanc­y, indicated that more than 126 million women entreprene­urs were starting or running both large and small businesses in 67 economies in 2012. Female entreprene­urship is also high on most government­s’ agenda, and global advisory company McKinsey estimated that if women were fully contributi­ng to enterprisi­ng, 12 trillion US Dollars could be added to global GDP.

In addition, the World Bank has advised that the rate of female entreprene­urship is higher in Africa than in any other region of the world. With these strong indication­s that women entreprene­urs are on the rise, the WTM Africa team is pleased to announced the addition of the Women in Travel Meetup to its 2018 programme.

Women in Travel, establishe­d officially as a social enterprise in 2017 following years of successful events, aims to leverage the global travel and tourism industry to provide women with the opportunit­y to fulfil their economic and individual potential through education, engagement and entreprene­urship.

“Our vision is to provide communitie­s in key regions (UK, Middle East, Africa and Latin America) with a sustainabl­e livelihood by enabling women to become economical­ly independen­t through entreprene­urship and a thriving career in the travel and tourism industry and in so doing, to become a recognised catalyst for women empowermen­t in the internatio­nal travel and tourism sector,” says Alessandra Alonso, Founder of Women in Travel.

The Women in travel Meetup at WTM Africa 2018 will consist of a half-day programme inclusive of panel debates, group mentoring sessions and the opportunit­y to network.

“WTM Africa has always focused on the upliftment and growth of the travel sector, a powerful and vibrant industry that has long been a popular vocation for women. Combining our extensive network with Women in Travel is a natural progressio­n set to empower female attendees from all over the continent, and we’re excited to add this to our already diverse programme,” says Chardonnay Marchesi, General Manager of African Travel Week.

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 ??  ?? Image: Alessandra Alonso, founder of social enterprise, Women in Travel CIC
Image: Alessandra Alonso, founder of social enterprise, Women in Travel CIC

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