THE MULTICHOICE PROMISE
In October 2022, Multichoice (the DStv mothership) became an official media partner of The Earthshot Prize. Besides broadcasting the awards, Multichoice has also committed to raising awareness and understanding of the Earthshot projects across Africa, supporting local finalists, and helping to mobilise communities to take on sustainability challenges.
“As the leading entertainment company in Africa, we have an extensive footprint on the
continent,” says Imtiaz Patel, MultiChoice Group Executive Chairman. “We reach 21.8 million households across 50 countries. We are able to make a meaningful contribution to create a sustainable future in Africa. This partnership will enable us not only to educate communities on climate change, but to encourage innovators to pitch their solutions, inspire other corporates to join the fight against climate change and to motivate governments to prioritise climate change as part of their national agendas.”