Eastern Europe’s hidden gems: Why the Baltics should be on your radar

LATVIA, Lithuania and Estonia may be small in size, but they are big on charm, beauty and hospitality – so it's no wonder that the popularity of these three Eastern European countries continues to rise.

Due to its off-the-beaten-path experiences, affordability, authenticity and vibrant food and arts scene, Eastern Europe, or the Baltics, is fast propelling to the top of travellers' bucket lists.

Set along the eastern coast of the Baltic Sea, these hidden gems boast enchanting medieval towns, ancient castles and pristine natural beauty.

Being European destinations, these states are also effortlessly accessible for South African travellers with a stopover in Amsterdam if you're flying with KLM Royal Dutch Airlines.

Here are three rising star destinations to consider, according to Air France-KLM travel experts.

Latvia

Latvia is an incredibly beautiful country replete with medieval towns, ancient castles and UNESCO World Heritage Sites. Riga, the capital, serves as the perfect starting point for your adventure and boasts one of Europe's best-preserved medieval Old Towns.

It enchants visitors with its cobblestone streets, Gothic spires and beautifully restored merchant houses and the city's architectural brilliance is complemented by a thriving arts and cultural scene, with numerous museums, galleries and theatres showcasing Latvia's rich heritage.

For those looking to spend some time outdoors, a visit to the Gauja National Park is a must.

Lithuania

While Lithuania may not be on everyone's travel radar, it certainly deserves a spot on your itinerary.

Vilnius, the capital, is home to a UNESCO-listed Old Town, one of the largest in Europe, where cobblestone streets wind past Gothic churches, Baroque palaces and quaint courtyards.

The city's rich cultural heritage is reflected in its diverse architectural styles, from the medieval marvels of Gediminas Castle to the grandeur of the Cathedral Basilica of St. Stanislaus and St. Vladislav.

The city's bustling streets are dotted with trendy cafés, stylish boutiques and lively markets, offering visitors a taste of modern Lithuanian life.

The city's Jewish heritage shines at the Vilna Gaon Jewish State Museum, while the serene Lake Galvė and charming seaside towns offer visitors some incredible outdoor adventures.

Estonia

Tallinn, the capital of Estonia, is rapidly becoming one of Eastern Europe's most sought-after tourist destinations. With its enchanting blend of medieval charm, captivating history and modern innovation, it's easy to see why tourists are flocking to Tallinn.

Stepping into Tallinn's UNESCO-listed Old Town feels like stepping back in time. The city's rich history is palpable as you explore landmarks such as Toompea Castle, Alexander Nevsky Cathedral and the iconic Tallinn Town Hall Square, where colourful merchant houses stand as a testament to the city's Hanseatic past.

Tallinn is a hub of creativity, with a burgeoning arts scene, vibrant culinary culture and thriving tech industry.

Outside the city, the lush forests and coastal cliffs of Lahemaa National Park offer travellers the perfect outdoor playground.

| Unsplash THE cobbled streets of Vilnius Old Town, Lithuania.