STEP 2: Make it look appealing
The next step is window dressing the front of your digital storefront. To do this, click on the ‘customise themes’ button and choose between free and paid themes. There are 10 basic free themes that will more than fulfil the needs of a small business owner.
Once you’ve chosen a theme, the fun part begins. You can now design what your website will look like to your customers. Here you can upload your business logo, change the font type, and decide where all the elements on the page will go. Get a basic idea of what you want it to look like, and don’t be too precious because you’ll inevitably come back to fiddle once your products have been uploaded.