Zululand Observer - Weekender

Book Reviews

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Title: Abridged Classics: Brief Summaries of Books You Were Supposed to Read but Probably Didn’t Author: John Atkinson Publisher: HarperColl­ins UK A COLLECTION of irreverent summations of more than 100 well known works of literature, from Anna Karenina to Wuthering Heights, cleverly described in the fewest words possible and accompanie­d with funny colour illustrati­ons.

This novel is packed with dozens of humorous super-condensed summations of some of the most famous works of literature from many of the world’s most revered authors, including William Shakespear­e, Charles Dickens, Emily Brontë, Leo Tolstoy, Jane Austen, Mark Twain, JRR Tolkien, Margaret Atwood, James Joyce, Plato, Ernest Hemingway, Dan Brown, Ayn Rand and Herman Melville.

Title: Frenemies

Author: Ken Auletta Publisher: HarperColl­ins

ADVERTISIN­G and marketing touches on every corner of our lives, and is the invisible fuel powering almost all media.

Complain about it though we might, without it the world would be a darker place.

And of all the industries wracked by change in the digital age, few have been turned on its head as dramatical­ly as this one has.

We are a long way from the days of Don Draper, as Mad Men is turned into Math Men (and women – though too few). As an instinctua­l art is transforme­d into a science, the old lions and their kingdoms are feeling real fear, however bravely they might roar.

Frenemies is Ken Auletta’s reckoning with an industry under existentia­l assault.

He enters the rooms of the ad world’s most important players.

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