Book Re­views

Zululand Observer - Weekender - - ZO CITY BEAT -

Ti­tle: Abridged Clas­sics: Brief Sum­maries of Books You Were Sup­posed to Read but Prob­a­bly Didn’t Author: John Atkin­son Pub­lisher: HarperCollins UK A COL­LEC­TION of ir­rev­er­ent sum­ma­tions of more than 100 well known works of lit­er­a­ture, from Anna Karen­ina to Wuther­ing Heights, clev­erly de­scribed in the fewest words pos­si­ble and ac­com­pa­nied with funny colour il­lus­tra­tions.

This novel is packed with dozens of hu­mor­ous su­per-con­densed sum­ma­tions of some of the most fa­mous works of lit­er­a­ture from many of the world’s most revered au­thors, in­clud­ing Wil­liam Shake­speare, Charles Dick­ens, Emily Brontë, Leo Tolstoy, Jane Austen, Mark Twain, JRR Tolkien, Mar­garet At­wood, James Joyce, Plato, Ernest Hem­ing­way, Dan Brown, Ayn Rand and Herman Melville.

Ti­tle: Fren­e­mies

Author: Ken Auletta Pub­lisher: HarperCollins

AD­VER­TIS­ING and mar­ket­ing touches on ev­ery cor­ner of our lives, and is the in­vis­i­ble fuel pow­er­ing al­most all me­dia.

Com­plain about it though we might, with­out it the world would be a darker place.

And of all the in­dus­tries wracked by change in the dig­i­tal age, few have been turned on its head as dra­mat­i­cally as this one has.

We are a long way from the days of Don Draper, as Mad Men is turned into Math Men (and women – though too few). As an in­stinc­tual art is trans­formed into a science, the old lions and their king­doms are feel­ing real fear, how­ever bravely they might roar.

Fren­e­mies is Ken Auletta’s reck­on­ing with an in­dus­try un­der ex­is­ten­tial as­sault.

He en­ters the rooms of the ad world’s most im­por­tant play­ers.

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