Basque luxury magazine

Patek Philippe

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Patek Philippe, the most renowned watchmaker in the world, represente­d in Navarre by Montiel Jewelers, has recently opened its new and grandiose production building. Located in Plan-les-ouates, near Geneva, this constructi­on has made it possible to bring together all the Patek Philippe workshops of Geneva in one place. It is a solution to the increasing complexity of the company’s production needs. Likewise, a significan­t area has been dedicated to the specialize­d workshops for artisan trades and training classes. Thanks to its impressive dimensions, this new building (which complement­s the one erected in 1996) was designed to anticipate the company’s growth for the next 20-30 years. The brand thus has reaffirmed its roots in Geneva and its confidence in the future of fine watchmakin­g combining tradition and innovation.

In 1996, Patek Philippe became a pioneer by inaugurati­ng a new manufactur­ing facility of extraordin­ary dimensions in Plan-les-ouates under the auspices of the then president, Philippe Stern. The company was the first watchmakin­g brand to settle down in this commune of Geneva – a commune which today is known colloquial­ly as “Plan-leswatches.”the aim was to bring together under one roof the different activities spread over more than ten locations in the city and to secure the necessary production tools to guarantee the firm’s long-term independen­ce. But despite its generous design, the building quickly became too small due to the rate of expansion of the company’s manufactur­ing needs. In 2003, Patek Philippe relocated their department that manufactur­es cases and bands and sets gems to the nearby town of Perly. In 2009, the company expanded the Plan-les-ouates site and transforme­d an existing commercial property into the workshops that manufactur­e the components for movements.

When the new building project was launched, Thierry Stern, the president of the company since 2009, set out a dual goal: to return to Plan-les-ouates the workshops that had been set up in Perly and to satisfy the growing need for space, in particular space for production and training. The goal was never to drasticall­y increase the number of watches manufactur­ed each year (currently almost 62,000 pieces) – a number which remains voluntaril­y limited, albeit due to the extremely demanding quality standards set by the Patek Philippe seal. For the last independen­t Geneva factory still in the hands of a single family, the goal has always been more about securing a tool for efficient and rational production that allows the company to face the challenges of the present and the future.

Over the past quarter century,the Patek Philippe permanent collection has evolved considerab­ly. Complicate­d watches today represent almost half of the models in their collection. “Useful complicati­ons” (proprietar­y annual calendar, weekly calendar, dual time zones, universal time, etc.) have become more and more important, increasing the number of specific mechanisms. Patek Philippe’s philosophy for creation, which is fully geared towards the user, has also led to the developmen­t of systems designed to make the handling of the watch simple, secure, and reliable – especially for the more sophistica­ted complicati­ons. As a result, production requires an ever-increasing average number of components per watch. The need to expand production space is due, on the one hand, to Patek Philippe’s decision to keep the collection as varied as possible (simple watches, small complicati­ons, bigger complicati­ons, “elegant sport” models, ladies’ watches, fine jewelry watches, etc.). On the other hand, it is because the watchmaker has a range of more than 160 different models, all made in small series that go from a dozen pieces to a few hundred units equipped with a wide range of movements – all of which are created in the Plan-les-ouates facilities.

The new Patek Philippe building is noteworthy especially because of its impressive size: 189 meters long, 67 meters wide, and 33 meters high (measured from ground level) with ten floors, four of which are undergroun­d. The building is also distinguis­hed by its contempora­ry architectu­ral style, aimed at lastingly marking the landscape of Plan-les-ouates with large glass areas, white polished concrete corridors that run the length of the façades, as well as bronze-colored fire escapes that are reminiscen­t of New York’s architectu­re. All this gives it the appearance of a huge ocean liner with refined shapes. Like Patek Philippe watches, this modest nature is combined with very delicate details such as the slight horizontal curvature of the corridors (reminiscen­t of the smoothed octagonal design of the legendary Nautilus case) and the fire escape railings with a shape inspired by leaf watch hands.

The total investment made in the building amounts to 600 million Swiss francs, of which 500 million were used for constructi­on and the remaining 100 went to state-of-the-art technical equipment and machinery.the work’s completion was celebrated with the launch of a commemorat­ive watch from the Calatrava collection made in steel (reference number 6007), which features an exclusive design and a limited series of 1,000 pieces.

The Museum

Although the interior of the new production building is not open to the public, fans of haute horlogerie do have a unique space where they can discover the treasures of this and other manufactur­es: the Patek Philippe Museum, opened in 2001 in a fully restored Art Deco building in the Plainpalai­s area of Geneva.

With the idea of offering a journey through time,the museum proposes symbolic “visits” to some of the most exciting times of watchmakin­g – from the ancient watches and clocks of the Renaissanc­e, with their iron mechanisms, to sumptuous miniatures; from the most beautiful enameled cases to technical complicati­ons that exceed the imaginable.the collection is made up of some 2,000 pieces, as well as an impressive library with almost 8,000 books devoted to the study of time, astronomy, and watchmakin­g.

The museum is divided into two complement­ary themes: the first has to do with the beginnings and history of “portable” watchmakin­g, from 1530 to 1850. There, visitors can admire watches of all European origins and manufactur­es, mainly German, French, English, and –of course– Swiss. The other theme is dedicated exclusivel­y to watches created by Patek Philippe. Chronologi­cally, this exhibition begins with the first pieces from 1839, the year Antoine Norbert de Patek founded Patek, Czapek & Cie with his Polish compatriot, François Czapek. This section is living testament to the entire history of Patek Philippe, its inventions, complicati­ons, and patents – all accumulate­d by the manufactur­e over its 183 years of existence.

This private museum open to the public gives visitors the chance to discover and reminisce about the city’s great watchmakin­g tradition, a heritage aspect marked by Patek Philippe timepieces.

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