Marina Alta left out of European cycle route map
towards nearby Villalonga.
Once it hits the Alicante province border, the route wends its way through Alcoy and Ibi before returning to the coast at Alicante city, then down to the southern region of Andalucía.
Yet the Marina Alta is one of the most popular cycling destinations in Spain, and has been the venue for stages on the Vuelta a España, the country's answer to the Tour de France.
And several international professional teams set up their winter bases in the district, including Team Astana from Kazakhstan, which presented its new members in Calpe in December.
La Sella Golf Resort in La Xara always has 10% of its rooms taken up by world-class cycle teams – in fact, for the last few years, Olympic gold medallist Greg van Avermaet – Belgium's Rio 2016 roads champion – has been at La Sella with his CCC Development Team.
Package deals for top cyclists have been launched at the resort, to include yoga classes tailored to bikers, TRX training, repair and valeting workshops, and full information on the best routes.
Hotels in Calpe have joined La Sella in criticising the regional government's lapse in having left one of the top cycling districts off its European map.
The cartographers behind the project have so far declined to comment.
By Samantha Kett