Habanos

ROMEO Y JULIETA

A Golden Romance

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THE BRAND IS CELEBRATIN­G ITS 145TH ANNIVERSAR­Y WITH THE ADDITION OF A NEW LINE, THE MOST PREMIUM IN ITS PORTFOLIO WITH THREE NEW VITOLAS

The origin of Romeo y Julieta as a Habano brand dates back to 1875 and was inspired by the homonymous tragic story written by English writer William Shakespear­e. Its balanced and aromatic blend, with selected filler and binder leaves hailing from the Vuelta Abajo* area, make it the classic medium-strength Habano.

Today, 145 years later, Romeo y Julieta launches the new “Línea de Oro,” the most exclusive and elegant within the brand portfolio.

This new line is made up of three new vitolas, two of them with “parejo” format and one “figurado”, are exclusive vitolas in the portfolio of Romeo y Julieta and introduce, first time ever, a “medium-strength taste within the brand.

Dianas, Hidalgos, and Nobles have been the vitolas selected by Habanos S.A. to create this new line, which is brought to market in high-quality, carefully designed boxes with a high-gloss lacquered finish on sycamore wood dyed in the brand red color-scheme. Their beauty is enhanced by the wooden grain itself. A distinctiv­e feature in Línea de Oro is the sloping cigar box front. They also sport an elegant curved slit with accent in gold dye and metallic ribbon, which along with the perfectly detailed embossed logo, make these boxes something unique.

These Habanos will also sport a base band and ribbon designed exclusivel­y for this launching.

*D.O.P. (Protected Appellatio­n of Origin)

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