Daily Mirror (Sri Lanka)

Emerald shirts set yourself apart

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Men are seen, gentlemen are recognised. A man’s shirt forms an important part of his complete image. It also serves as a confidence booster, thus earning itself a dual role. Comfort too is vital to the overall picture, especially in a tropical country like Sri Lanka. For this reason, purchasing an Emerald shirt is considered more an investment than a mere necessity.

With an islandwide dealer network that includes leading clothing retailers, Emerald shirts under its most popular labels CORPORATE and ACTIVE have earned a reputation for only the best in terms of quality, materials used, and also the fit of the garment. Furthermor­e, as the wedding season this year is well under way Emerald’s extensive range of shirts is timely, particular­ly when planning the outfits for Grooms and their retinues.

Even if one is just a guest at a wedding, wearing an Emerald shirt makes a statement. One is sure to be noticed thanks to the astounding variety of colours and choices found in the Emerald shirt range. From brilliant whites, to the most radiant hues, as well as other stylishly unique embellishm­ents – these options give wearers of Emerald shirts the chance to be at their most creative when putting together their ensemble.

The Emerald ‘Slim Fit’ which accounts for over 70 percent of total sales, is one of the more popular styles for its smart design, while the entire ‘Fit’ line – extra slim, slim, regular and comfort, is produced according to internatio­nal standards in terms of the cut and measuremen­ts. For those seeking that distinctiv­e touch, a selection of these ‘fits’ featuring style variations such as winged collars and double cuffs are also available at an exclusive men’s shirt retail store in Colombo.

Contributi­ng to the presence of Emerald in almost any top level corporate or social setting is LEONARDO by Emerald, which is a premium range collection that has garnered great popularity among an elite group of customers.

Said Rimaz Marzook, Manager – Marketing at Emerald, “Sri Lanka’s premier shirt manufactur­er, Emerald has been an integral part of the country’s clothing industry since the 1950s and we are the pioneers of innovation in shirt developmen­t.

The design team under experience­d technical head, Roberto Inglesi, ensure that the Emerald shirt range is a combinatio­n of high quality material and innovative design, paying particular attention to the fabric, stitch width, patterns and embellishm­ents, to make a product that is both unique and relevant for gentlemen of every age.”

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