Daily Mirror (Sri Lanka) - - BUSINESS NEWS -

Spice Is­land, a Sri Lankan brand in­spired by the an­cient art of Ayurveda, re­cently an­nounced its part­ner­ship with House of Fraser in the United King­dom, to com­mence sales of Spice Is­land beauty prod­ucts with limited edi­tion gift packs for the Christ­mas Sea­son 2014.

New to House of Fraser for win­ter 2014, the Spice Is­land line com­prises a se­lec­tion of unique nat­u­ral skin care sets. Har­ness­ing the pow­ers of Sri Lankan an­cient Ayurvedic heal­ing and pure rain­for­est spring wa­ter, each set is in­fused with po­tent nat­u­ral plant ex­tracts for the ul­ti­mate at-home pam­per­ing.

New to House of Fraser for win­ter 2014, the Spice Is­land line com­prises a se­lec­tion of unique nat­u­ral skin care sets

House of Fraser is the lead­ing, na­tional pre­mium depart­ment store group in the UK and Ire­land trad­ing prin­ci­pally un­der the iconic House of Fraser brand name through a port­fo­lio of 61 well-in­vested stores, as well as through its rapidly grow­ing web-store, www.house­of­fraser.co.uk and two House­of­fraser.com con­cept stores.

The House of Fraser brand is dif­fer­en­ti­ated from other depart­ment store groups in the UK by its 165year his­tory in the UK re­tail mar­ket, its wide ge­o­graphic reach (across the UK and on­line), its broad range of high-qual­ity pre­mium-branded mer­chan­dise of­fered at com­pet­i­tive prices, its in­creas­ing ex­clu­sive House Brand of­fer­ing and its com­mit­ment to pro­vid­ing an imag­i­na­tive, ex­cit­ing and rel­e­vant shop­ping ex­pe­ri­ence to our cus­tomers.

The com­plete range con­sists of six duos at House of Fraser, which are en­closed in ex­quis­ite hand­wo­ven li­nen draw­string bags. Us­ing the finest nat­u­ral in­gre­di­ents, each set has been care­fully crafted to en­sure you have a com­plete skin­care ex­pe­ri­ence de­pend­ing on your skin’s in­di­vid­ual needs. From our favourite nour­ish­ing and re­viv­ing Pomegranat­e Body Lo­tion to the pow­er­ful an­ti­in­flam­ma­tory prop­er­ties found in the Neem Hand Wash, there is some­thing for ev­ery­one in this ex­clu­sive body­care range.

The range of Spice Is­land prod­ucts now avail­able at House of Fraser in­cludes: Neem Hand Wash (320ml) and Jas­mine Oil Lo­tion (210ml) duo, Neem Hand Wash (320ml) and Pomegranat­e Lo­tion (210ml) duo, Veni­val Hand Wash (320ml) & Ginger and Lemon­grass Lo­tion (210ml) duo, Neem Shower Gel (215ml) and Jas­mine Oil Lo­tion (210ml) duo, Cey­lon Te a Shower Gel (215ml) with Mango Lo­tion (210ml) duo and Co­conut Shower Gel (215ml) with Pomegranat­e Lo­tion (210ml) duo.

“We are ex­tremely pleased to part­ner with House of Fraser, one of the best known depart­ment stores in the United King­dom, and be the first Sri Lankan beauty brand to be re­tail­ing at this pres­ti­gious re­tailer.

The House of Fraser-Spice Is­land Brand Launch, opens up a new chap­ter in the his­tory of Spice Is­land and Sri Lankan-based per­sonal care prod­ucts, be­cause it es­sen­tially cre­ates an av­enue for the United King­dom and Europe Union base con­sumers to get the op­por­tu­nity to ex­pe­ri­ence our lux­ury prod­uct range and cre­ates an op­por­tu­nity for putting Sri Lankan ori­gin prod­ucts on the beauty map.

We hope that this House of Fraser part­ner­ship will be a launch­ing pad for fur­ther pen­e­tra­tion into ma­jor re­tail­ers in the Euro­pean Union and United King­dom,” said Spice Is­land CEO and founder Ashan Malalasek­era.

Spice Is­land has com­plied with all the rel­e­vant in­ter­na­tional safety and qual­ity stan­dards to ex­pand its dis­tri­bu­tion to the UK and EU mar­kets. Spice Is­land is the only Sri Lankan per­sonal care brand that has com­plied with t he EU and UK com­pli­ance and cer­ti­fi­ca­tion in the per­sonal and beauty seg­ment.

Spice Is­land has also ap­pointed a prom­i­nent reg­u­la­tory con­sul­tant based in Slove­nia to be its re­spon­si­ble reg­u­la­tory per­son for this re­gion.

Spice Is­land will launch its new web­site www.spi­ceis­land­beauty. lk end-Novem­ber 2014, al­low­ing cus­tomers to pur­chase Spice Is­land prod­ucts from the con­ve­nience of their home or of­fice from any­where in the world.

In­spired by the an­cient wis­dom of Ayurveda, Spice Is­land is a holis­tic ap­proach to per­sonal skin and hair care. The Spice Is­land phi­los­o­phy is to im­prove nat­u­ral health and beauty of hu­man­ity, through the life sci­ence known asAyurveda.

It is a brand catered to the health­con­scious con­sumer, who em­braces an d de­sires a life­style of well­be­ing. Our ap­proach is metic­u­lous in cre­at­ing a sus­tain­able line of prod­ucts, where tra­di­tional heal­ing tech­niques meet mod­ern per­sonal care tech­nol­ogy. The Ayurvedic syn­ergy of 100 per­cent nat­u­ral key in­gre­di­ents from spices, herbs, plants and su­per­fruits sourced di­rectly from the spice trade of Sri Lanka rings to life the essence of the Spice Is­land brand, per­sonal care from an age gone by.

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