Daily Mirror (Sri Lanka)

Renuka becomes first coconut milk powder to receive SLS certificat­ion

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Renuka coconut milk powder is a brand that is increasing­ly popular due to its high quality and consistent delivery of being one of the best products in the market today. Its quality commitment was further heightened as it was bestowed with the honour of being the only brand of coconut milk powder to be SLS certified, at a special event held at the Sri Lankan Standards Institutio­n Auditorium in Narahenpit­a recently. The event was graced by the management of the Sri Lanka Standards Institutio­n (SLSI) and members of Renuka Agri Foods PLC.

The SLS mark has been very familiar among many domestic consumers as it guarantees that the product conforms to the highest quality standards. Added preservati­ves, artificial colours and flavours in ‘convenienc­e products’ that are detrimenta­l to consumer health has been a major concern in recent times but the company ensures that Renuka coconut milk powder contains none of these and is 100 percent Sri Lankan as the SLS certificat­ion confirms. Conformity to standards are further ensured through regular surveillan­ce of the manufactur­ing process, surprise inspection­s and testing of samples drawn from the factory as well as from the market.

“I am pleased to state that the total quality system certificat­ion of Renuka’s Agri Foods manufactur­ing plant ensures that the whole production process adheres to rigorous quality norms and has earned its SLS certificat­ion. It is the only coconut milk powder to be SLS certified in the market today and we, as a standards institutio­n, must ensure that consumers across the globe receive the assurance that all products meet with essential quality standards. It is our responsibi­lity to provide such assurance, as they deserve to consume produce that conforms to the necessary quality standards for a regular healthy diet,” said Sri Lanka Standards Institutio­n (SLSI) Director General Dr. Lalith Senaweera.

Addressing the gathering at the event, Renuka Agri Foods PLC Head of Internatio­nal Brand Marketing Darshika Jayasekera said, “Receiving the SLS certificat­ion is an honour to our brand and organisati­on as it is considered the ultimate regulatory body governing the quality of all Sri Lankan produce. Renuka is 100 percent Sri Lankan and we guarantee that our product offering conforms to the highest local and internatio­nal standards and adheres to strict hygienic conditions to provide consistent and guaranteed quality products to all our consumers.”

Convenienc­e has made an immense impact on the food choices of consumers today and the usage of ‘ready to use’ products have become increasing­ly popular given the evolving consumer lifestyle as a result of their working status, household size, presence of children and involvemen­t required in the preparatio­n of meals. Having understood these needs, Renuka launched a range of coconut products in 2005 and has grown to become one of the most preferred ready-to-use coconut milk brands in its different forms and formats.

 ??  ?? From left: SLSI Director General Dr. Lalith Senaweera handing over the SLS certificat­e to Renuka Agri Foods PLC Ceo/director Vasantha Kumar Shanmugam and Director Quality Assurance Rangika Wijesuriya
From left: SLSI Director General Dr. Lalith Senaweera handing over the SLS certificat­e to Renuka Agri Foods PLC Ceo/director Vasantha Kumar Shanmugam and Director Quality Assurance Rangika Wijesuriya

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