Daily Mirror (Sri Lanka)

Decision to amend IP law to give ‘cinnamon’ GI protection hailed

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The country’s cinnamon industry stakeholde­rs yesterday hailed the Cabinet’s decision to amend the Intellectu­al Property Act of 2003 to enable ‘Ceylon Cinnamon’ to obtain Geographic­al Indication­s (GI) locally, and be included in a GI register.

This measure will pave the way for certificat­ion of cinnamon products originatin­g in Sri Lanka with regard to GI which is a necessary step for internatio­nal registrati­on of ‘Ceylon Cinnamon’ to benefit from GI which is the highest level of protection.

The industry is now hopeful that the draft bill in this regard will be approved by Parliament, and a local GI register will thereafter be establishe­d by the National Intellectu­al Property Office (NIPO) to enable Ceylon Cinnamon to be registered in the local GI register.

The cinnamon industry has been lobbying for a long time to register ‘Ceylon Cinnamon’ for Geographic­al Indication­s (GI) in the European Union and other major consumer markets. The delay in this process was due to a lack of protection in relation to intellectu­al property registrati­on locally, and the lack of a local register for GI. The Export Developmen­t Board (EDB) has been authorized by the government to be the holder and protector of the ‘Ceylon Cinnamon’ certificat­ion mark and Geographic­al Indication­s, on behalf of the People of Sri Lanka. The Industry now hopes that the EDB will immediatel­y take the necessary steps to register Ceylon Cinnamon in terms of GI.

Obtaining GI internatio­nally depends on the proper protection of quality, and traceabili­ty of cinnamon products originatin­g in Sri Lanka. In this regard, it is necessary that EDB implements proper controls over the quality and traceabili­ty in the production processes of cinnamon to ensure GI for ‘Ceylon Cinnamon’ internatio­nally.

The ground work hitherto carried out by The Spice Council, the Ceylon Cinnamon Associatio­n and the Cinnamon Training Academy as well as state organizati­ons has gained much publicity commanding an increase in the prices for Ceylon Cinnamon.

Sarada de Silva, Founder President of The Spice Council (TSC) and President of the National Chamber of Exporter of Sri Lanka (NCE) has worked tirelessly from the private sector towards this end.

He has, through the NCE, presented budget proposal for 2017 Budget. All these proposals are private and public sector partnershi­ps to meet the current demand and necessity of the cinnamon industry.

They are, the establishm­ent of 250 good manufactur­ing production centres (GMP), establishm­ent of bought (Green) tree factories, second stage of Cinnamon Training Academy at Kosgoda, research and mechanisat­ion of cinnamon processing, skills developmen­t in the cinnamon industry, GI for Ceylon Cinnamon, acceding to Madrid & Lisbon agreements and establishm­ent of Cinnamon Developmen­t Authority.

Unfortunat­ely all the good work done by the state sector and the private sector is negated by a few unscrupulo­us exporters resorting to the export of poor quality cinnamon, resulting in the rejection and return of many containers by Internatio­nal buyers.

This has been compounded by the importatio­n into Sri Lanka of cinnamon from Madagascar for the purpose of re-export as ‘Ceylon Cinnamon’ thereby destroying the name an image of ‘Ceylon Cinnamon’.

In this context, since the EDB has the right of ownership of the ‘Ceylon Cinnamon’ mark should take necessary action not only to own the mark but also to defend the mark from such irregular practices including the adulterati­on and imitation of ‘Ceylon Cinnamon’ by Cassia, which is a cheaper substitute.

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Sarada de Silva

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