UNFPA TO AID PREGNANT WOMEN AND NEWBORNS
Behaviour Change Communication (BCC) is an essential component in developing healthy and peaceful societies. Recognizing the importance of BCC, last year, the United Nations Population Fund (UNFPA) supported the Health Education Bureau (HEB) of the Health Ministry to develop five Behaviour Change Communication (BCC) strategy guides in partnership with the Family Health Bureau.
The five BCC strategy guides launched last year under the patronage of President Maithripala Sirisena, were developed on five areas: 1) Adolescent Sexual and Reproductive Health, 2) Maternal and Newborn Health, 3) Gender Based Violence, 4) Family Planning and 5) Well Women’s Clinics.
An event was held recently to launch the IEC Package for the Implementation of Behaviour Change Communication Strategy Guides for Reproductive Health Communication.
The Deputy Minister of Health, Nutrition and Indigenous Medicine Faizal Kasim and UNFPA Country Representative for Sri Lanka and the Maldives Alain Sibenalera addressed the event.
The event was also graced by other dignitaries including the Deputy Director General of Public Health Services Dr. Lakshman Siyambalagoda, Deputy Director General of Medical Services Dr. L. Somathunge and Director of the Health Education Bureau Dr. R.D.F.C. Kanthi.