Cey­lon The­atres inks land­mark part­ner­ship with Bookmyshow

Daily Mirror (Sri Lanka) - - NEWS -

Cey­lon The­atres (Pvt.) Ltd, the en­ter­tain­ment arm of C T Hold­ings PLC, re­cently signed a Mem­o­ran­dum of Un­der­stand­ing (MOU) with Bookmyshow – In­dia’s largest on­line en­ter­tain­ment tick­et­ing plat­form, now present in Sri Lanka.

The new syn­ergy will help Cey­lon The­atres to gain ac­cess to the glob­ally ac­claimed Vista ERP sys­tem – a fully cus­tom­iz­a­ble cin­ema en­ter­prise so­lu­tion by New Zealand-based Vista En­ter­tain­ment So­lu­tions, the largest cin­ema soft­ware so­lu­tions provider in the world.

With the use of Vista, Cey­lon The­atres will be able to bring in world-class cin­e­matic ex­pe­ri­ence to the lo­cal movie go­ers. With its roots span­ning as far as 1928, Cey­lon The­atres has played a ma­jor role in the de­vel­op­ment of the lo­cal cin­ema in­dus­try for 90 years, in­tro­duc­ing in­no­va­tive tech­nolo­gies while keep­ing abreast of global tech­no­log­i­cal trends.

The part­ner­ship with Bookmyshow marks an­other mile­stone for the com­pany in its jour­ney of tech­no­log­i­cal evo­lu­tion to bring the best for the lo­cal movie fans.

Shar­ing his views on the spe­cial oc­ca­sion, Cey­lon The­atres (Pvt.) Ltd COO Pravin David noted, “Ma­jor stu­dios de­mand for high­end ro­bust box of­fice sys­tems that are both trans­par­ent and ef­fi­cient, in or­der to ac­cess vi­tal statis­tics on­line real time. In or­der to meet global ex­pec­ta­tions, we need to in­cor­po­rate the world’s best cin­ema en­ter­prise so­lu­tions. Vista En­ter­tain­ment So­lu­tion is ac­knowl­edged as the world’s best and largest cin­ema soft­ware provider. Ac­cess to Vista was made pos­si­ble thanks to the new part­ner­ship drawn with Bookmyshow.”

Dip­tendu Sawn of Bookmyshow, com­ment­ing on the new part­ner­ship stated, “Af­ter re­defin­ing ac­cess to en­ter­tain­ment in In­dia, we are ex­cited to of­fer our ser­vices in Sri Lanka and look for­ward to im­ple­ment­ing the learn­ings from the In­dian mar­ket, to the closely re­sem­bling Sri Lankan mar­ket.

Tak­ing from our in­ci­sive un­der­stand­ing of the en­ter­tain­ment needs of users, we are now com­mit­ted to trans­form the Sri Lankan tick­et­ing ex­pe­ri­ence. In line with this, we are ex­cited to part­ner with Cey­lon The­atres and help them gain ac­cess to the best in class and highly di­ver­si­fied Vista - Cin­ema En­ter­prise So­lu­tions.”

“The part­ner­ship be­tween Cey­lon The­atres (Pvt.) Ltd and Bigtree En­ter­tain­ment Lanka (Pvt.) Ltd is a great ex­am­ple of in­no­va­tive New Zealand tech­nol­ogy go­ing global. Soft­ware from Kiwi tech com­pa­nies, such as Vista En­ter­tain­ment So­lu­tions, is be­ing used around the world and New Zealand is in­creas­ingly known not only for its beau­ti­ful scenery and premium food and bev­er­age but the clever com­pa­nies tap­ping into niche ar­eas to solve prob­lems and de­liver high-qual­ity, cost-ef­fec­tive prod­ucts and ser­vices,” said Trade Com­mis­sioner Sri Lanka and New Zealand busi­ness del­e­ga­tion leader Ralph Hays.

From left: Trade Com­mis­sioner Sri Lanka and New Zealand busi­ness leader Ralph Hays, Bookmyshow Ser­vice De­liv­ery Head Dip­tendu Sawn, Cey­lon The­atres (Pvt.) Ltd Man­ag­ing Di­rec­tor San­jay Niles and Cey­lon The­atres (Pvt.) Ltd Chief Op­er­at­ing Of­fi­cer Pravin David fol­low­ing sign­ing of MOU be­tween Cey­lon The­atres (Pvt.) Ltd, Sri Lanka and Bookmyshow, In­dia

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