Singer wins ‘Best Con­sumer Dis­trib­u­tor’ at Dell Part­ner Awards FY18

Daily Mirror (Sri Lanka) - - ICT -

Singer Sri Lanka PLC won the most cov­eted Best Con­sumer Dis­trib­u­tor FY18 ac­co­lade at the Dell EMC Part­ner Awards held re­cently, at Taj Sa­mu­dra Ho­tel in the pres­ence of lead­ing lo­cal and global IT pro­fes­sion­als.

Singer clinched the ‘Best Con­sumer Dis­trib­u­tor’ award as a re­sult of the ex­cel­lent con­tri­bu­tion the com­pany made to­wards Dell busi­ness under the con­sumer seg­ment dur­ing the FY18. Singer Sri Lanka PLC was the high­est con­trib­u­tor under con­sumer cat­e­gory which en­tails re­tail busi­ness and dealer dis­tri­bu­tion. In ad­di­tion to the Best Con­sumer Dis­trib­u­tor award, Singer Sri Lanka PLC Ter­ri­tory Man­ager Charitha Per­era won the ‘Best Con­sumer Sales Per­son FY18 (Dis­tri­bu­tion)’ award, mak­ing the night a spec­tac­u­lar one for the coun­try’s lead­ing brand.

Singer Sri Lanka PLC Mar­ket­ing Di­rec­tor Kumar Sa­ma­ras­inghe said: “As the num­ber one con­sumer brand in the coun­try this award fur­ther re­it­er­ates Singer Sri Lanka’s strong dis­tri­bu­tion net­work cou­pled with its is­land’s best af­ter sales ser­vice net­work and the unique of­fer­ings in­clud­ing pro­mo­tions that made Sri Lankans to ex­pe­ri­ence the global brand Dell through Singer. We are in­deed proud of this top achieve­ment and we will con­tinue to in­tro­duce Dell of­fer­ings to all Sri Lankans.”

Singer part­nered with Dell in 2014, and within the short phase of op­er­a­tions Singer man­aged to demon­strate a rapid growth in Dell sales re­sult­ing in in­creas­ing its over­all mar­ket share in Sri Lanka.

Singer Sri Lanka PLC Dig­i­tal Me­dia Se­nior Man­ager Sa­han Per­era re­ceiv­ing the ‘Best Con­sumer Dis­trib­u­tor FY18’ award from Dell EMC Client So­lu­tion Group Asia Emerg­ing Mar­kets Di­rec­tor Mar­tin Wibisono, Busi­ness De­vel­op­ment Man­ager Jonathan Chuah and Sri Lanka and Mal­dives Com­mer­cial and En­ter­prise Dis­tri­bu­tion Man­ager Aabid As­lam.

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