Daily Mirror (Sri Lanka)

Maliban re-launches ‘Yahaposha’

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Remaining true to the Maliban value of providing healthy options produced with uncompromi­sing adherence to quality to consumers, the House of

Maliban recently re-launched its breakfast cereal and snack Maliban Yaha Posha enriched with the goodness of milk.

Maliban Yaha Posha is produced with locally sourced rice, corn, soya, milk, green gram, vitamin and mineral premix to provide families and young children in particular with a healthy, delicious and a wholesome breakfast and a snack option. Maliban Yaha Posha is marketed in 200g packages for consumer convenienc­e.

Maliban Yaha Posha was already a nutrient-filled breakfast and a snack option. With the addition of the goodness of milk which is rich in protein, fats and other nutrients, Maliban Yaha Posha becomes an even more wholesome product. Moreover, we buy ingredient­s directly from local farmers which is a safe and a natural way of obtaining the essential nutrients to lead a healthy lifestyle,” commented Bandula Perera, Chief Operation Officer –Maliban Dairy & Agri Products (Pvt) Ltd

Maliban Yaha Posha is free from chemicals, added flavours, colouring and preservati­ves. The Company sources ingredient­s for the product locally. By doing so, local farmers are encouraged to cultivate and produce a substantia­l yield in order to produce a good product for local consumers.

Maliban Yaha Põsha manufactur­ing plant is based in Dambulla. The company implements and carries out numerous CSR activities specifical­ly designed to increase the quality of life of farmers and improve the wellbeing of the community in the area.

“Since inception Maliban has been abiding by the fundamenta­l principle of providing our consumers with products that we ourselves would not hesitate to give our children. In addition, we consistent­ly adopt a customer centric approach in all aspects of our business,” revealed Ravi Jayawarden­a, Group CEO – Maliban.

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