Daily Mirror (Sri Lanka)

Idea’s i-roof named Best Innovative Brand

-

Idea Group of Companies’ innovative roofing product ‘i-roof’ was conferred as the Best Innovative Brand of the Year at SLIM Brand Excellence 2018.

SLIM Brand Excellence 2018 was held at Shangri-la Hotel, Colombo with the distinguis­hed participat­ion of Lalith de Mel, the first Sri Lankan who became a director of one of the Top 100 companies in Britain.

The Idea group has used the latest technology in the world and best raw material to produce the i-roof product. The product has won the hearts of ‘early adopters’ in the country, who always think fresh as regards roofing solutions.

I-roof has three types of products: i-roof –Xtra, i-roofsuper and ‘i-roof-veera.

i-roof –Xtra comes with matt finish and i-roof- Super comes with gloss finish. i-roof-veera has the finish that is best suited for factories.

i-roof with the payoffline, ‘Roof with best benefits’ is the only ASA polymer roofing tile produced in Sri Lanka endorsed by the ISO 9001:2015 internatio­nal standard certificat­ion.

In estimates made by building constructe­rs on fixing the roof, i-roof contribute­s to the lowest cost per square foot that include fixing the frame, using heat resisters and fixture of thatching sheets. When estimates are made on roofing tiles, aluminum sheets (regular shape) and aluminum sheets (tile shape) for roofing requiremen­ts, the cost is much higher.idea Group of Companies introduces 100 percent Sri Lankan manufactur­ed products to the marketplac­e. Consumers in any economic background could benefit from its green-oriented roofing products.

The Idea group having over 400 Sivilima and Siyana showrooms throughout the island is the Sri Lankan company that has largest network of branches that cater to people of diverse social status. In 2013, the Idea group expanded its business periphery to unveil ‘Sivilima’ network of showrooms. Within five years, Sivilima became a household name.

Being a socially responsibl­e business, Sivilima provides domestic and commercial markets in the country with an array of green-oriented products. The technical plans of the Sivilima product range owning 42 patent licences are significan­t.

Inferior quality products in the marketplac­e have contribute­d immensely towards destroying the greenery and rain forests in the country. Silvilima by introducin­g green-oriented products of high quality is contributi­ng towards sustaining greenery in the country.

The Idea group that offers a total solution for roofs and interiors of houses and buildings is a diversifie­d entity dealing also in hospitalit­y trade and constructi­on and informatio­n technology spheres in this country.

 ??  ?? Representa­tives from Idea’s Group’s i-roof receiving the award
Representa­tives from Idea’s Group’s i-roof receiving the award

Newspapers in English

Newspapers from Sri Lanka