Fairfirst Insurance to offer most comprehensive online payment gateway
Fairfirst Insurance recently signed a Memorandum of Understanding with the internet payment gateway Payhere.
Approved by the Central Bank of Sri Lanka, Payhere enables businesses to conveniently accept online payments from customers irrespective of which part of the world they are at.
Fairfirst is home to the only, fully fledged online insurance purchasing platform – www. fairfirst.lk. Now in its growth phase, the Online Shop has been attracting the attention of people for its convenience and shelf of novel insurance solutions. Offering the very basic 3rd party cover to the make your own vehicle insurance policy, motorbike insurance and pet insurance, Fairfirst has been at the forefront of giving insurance a renewed meaning.
Moving away from the traditional payment methods that would require the customer to pay their premium in full, the Payhere tie up allows for secure, installment and subscription based payments for customers. The subscription payment option in particular gives customers the ability to continue transacting with their credit card without hitting their credit limit subsequent to one major transaction. More importantly it simplifies the entire payment and payment collection process for both customers and Fairfirst, since the act of drawing up cheques, depositing them, traveling to a branch to hand over cash etc is completely eliminated in an online payment system. What’s more, once the customer selects the frequency of payment and specifies the time period, the rest is automated.
Commenting on this initiative was Sasith Bambaradeniya – Head of Marketing and Digital Solutions at Fairfirst Insurance “We are aggressively pushing our online agenda and in doing so, felt that our platform had to be supported by a fully-fledged internet payment gateway that would enable customers to pay in installments or subscriptions via their credit/debit card and from anywhere in the world.”
He further added “We started our journey on the digital space with the view of personalizing insurance solutions, but now, with Payhere onboard we are able to offer a personalized user experience with regard to making payments too.”
Dhanika Perera – Founder & CEOOF Payhere added “We launched Payhere with a vision to empower Sri Lankan businesses with modern & futuristic payment technologies, which were not availablein Sri Lanka before. It’s exciting to see how Fairfirst has leveraged on innovative payment technologies to deliver an outstanding user experience for their customers. We hope this will be a game changer for Fairfirst.”
Fairfirst is currently the only general insurer to offer people the ability to buy online via a plethora of online payment options.