Daily Mirror (Sri Lanka)

Stax brings global expertise to help local companies implement correct strategies

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Stax Inc. believes many contempora­ry CEOS have understood the importance of crafting, articulati­ng and championin­g the strategic direction for their business.

According to a recent study published in the Harvard Business Review, a fifth of corporate level work time is spent on strategy developmen­t related initiative­s. Given the significan­t investment in time and related resources, 70 percent of senior executives believe that their organisati­ons can craft strategy with skill.

However, the problem arises when executing these strategies. Based on a global survey of corporate level leaders, it was revealed that 60 percent of corporate strategies are never implemente­d and of those that are, two-thirds fail due to poor execution. This begs the question, why do most companies fail to successful­ly execute strategies?

Research suggests that there are three main reasons why businesses fail to translate their strategies into results:

Poor cross-organisati­onal communicat­ion: Implemente­rs on-the-ground are unaware of the strategic intent. Stemming from lack of clarity, as the core strategy is too high-level, making it difficult for rank and file employees to understand and relate.

■lack of leadership bandwidth and senior-level

support: Even though business leaders spend a fifth of their time on strategy developmen­t, nearly half of them spend less than 10 hours a month on reviewing implementa­tion efforts.

Use of wrong measures: The KPIS most organisati­ons drive after aren’t Smart—specific, Measurable, Attainable, Relevant and Timebound, leading employees to think that these are unachievab­le. Collective accountabi­lity is also lacking. Companies are focused on few high-level outcome KPIS, rather than having the core KPIS cascaded down to all department­s and different organisati­onal layers.

Stax Inc. leverages global implementa­tion expertise, along with a tried and tested proprietar­y framework to enable clients to drive towards strategic success. The focus of their approach is to follow a structured mechanism to manage the end-to-end implementa­tion process, ensuring the achievemen­t of core objectives in a sustainabl­e manner. Their proprietar­y 5C framework is aimed at addressing the key implementa­tion challenges faced by businesses.

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