Fash­ion Bug pow­ers SL’S first three-wheel driver train­ing pro­gramme in Kandy

Daily Mirror (Sri Lanka) - - CSR -

Fash­ion Bug launched Sri Lanka’s first at­ti­tude and be­hav­iour de­vel­op­ment train­ing train­ing pro­gramme for three­wheel driv­ers in Kandy.

Fash­ion Bug ‘Three Rodha Ratha Ab­hishekaya 2019’ is in ac­cor­dance with the com­pany’s vi­sion to ed­u­cate res­i­dents in Sri Lanka’s most ne­glected re­gions; a part of the ini­tia­tive be­ing to make a pos­i­tive im­pact on so­ci­ety while help­ing the tuk-tuk driv­ers im­prove their knowl­edge, re­spon­si­bil­ity and ethics.

The ini­tia­tive which was ini­tially launched in Kandy re­ceived a stag­ger­ing 3,000 reg­is­tra­tions from three-wheel driv­ers, of which 500 were se­lected to par­take in the pro­gramme, based on a fixed cri­te­rion.

Through con­tin­ued eval­u­a­tion, a fi­nal top three pro­gramme com­pleters re­ceived fi­nan­cial grants in the de­nom­i­na­tions of Rs.50,000, Rs.75,000 and Rs.100,000.

This year’s main func­tion was held at the Hindu Cul­tural Cen­tre, Kandy, on March 17, 2019, and wel­comed over 500 at­ten­dees.

The event hosted chief guests - Trans­port and Civil Avi­a­tion State Min­is­ter Ashok Abeysinghe and Kandy Re­gion DIG D.R.L. Ranaweera.

Com­ment­ing on the ini­tia­tive, Fash­ion Bug CEO Sha­bier Su­bian said: “The Fash­ion Bug ‘Three Rodha Ratha Ab­hishekaya 2019’ is the first event that fo­cuses on three-wheel driv­ers in Kandy.

Through a se­ries of eval­u­a­tions, the pro­gramme fo­cuses on ad­vanced cri­te­ria to as­sist in be­havioural and per­son­al­ity de­vel­op­ment.”

As the three-wheeler be­comes the pre­ferred mode of pub­lic trans­port amongst Sri Lankans, with over 1.3 mil­lion ve­hi­cles at present, Fash­ion Bug strongly be­lieves in sup­port­ing its com­mu­nity in ev­ery way pos­si­ble, whilst re­duc­ing the gap in cus­tomer-ser­vice train­ing for in­di­vid­ual driv­ers who turn to a ca­reer as a three-wheel driver.

The pro­gramme aims to cre­ate an at­mos­phere of con­tin­ued learn­ing - teach­ing its par­tic­i­pants the essence and im­por­tance of a de­vel­oped be­hav­iour and at­ti­tude, lead­ing to a bet­ter cus­tomer ex­pe­ri­ence.

Fash­ion Bug (Pvt.) Ltd is a lead­ing lifestyle re­tail chain in Sri Lanka, with a net­work of 16 out­lets is­land­wide. Since its es­tab­lish­ment in 1994, Fash­ion Bug has evolved over the years into a house­hold Sri Lankan lifestyle brand, and has seen rapid progress un­der a young, fast adap­tive lead­er­ship.

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