Munchee sup­ports Mi­hin­tale Aloka Pooja and other re­li­gious ac­tiv­i­ties for Poson

Daily Mirror (Sri Lanka) - - CSR -

Munchee, the flagship brand of CBL and the mar­ket leader in Sri Lanka’s bis­cuit in­dus­try has come for­ward to sup­port Mi­hin­tale Aloka Pooja and many other re­li­gious ac­tiv­i­ties dur­ing the forth­com­ing Poson sea­son as a part of its CSR ini­tia­tives.

As many Sri Lankans con­sider Poson Poya as an im­por­tant re­li­gious, cul­tural and so­cial event, Munchee would like to join hands with ev­ery­body in all en­deav­ours to fol­low and pro­mote the very mean­ing­ful doc­trine preached by Ara­hat Mi­hindu at the Mi­hin­tale or Mis­saka Pawuva.

As such in con­junc­tion with the Poson Fes­ti­val, Munchee ex­tends its sup­port to many ac­tiv­i­ties in­clud­ing a Bhak­thi Gee com­pe­ti­tion among Dhamma schools in Anuradhapu­ra, Mad­dyama Nuwaragam Palatha in as­so­ci­a­tion with the Shasa­narak­shaka Bala­man­dalaya and the Di­vi­sional Sec­re­tary’s Of­fice.

Groups from round 100 Dhamma schools are ex­pected to take part in the com­pe­ti­tion which is be­ing or­gan­ised for the sec­ond time. The win­ners of the com­pe­ti­tion will present their per­for­mances on June 17, 2019, near the San­dahiru Seya, Anuradhapu­ra, from 6:00p.m. on­wards.

Ar­range­ments have also been made to serve pil­grims com­ing to Mi­hin­tale on June 15, 16 and 17, 2019, with de­li­cious Munchee bis­cuits. As a mea­sure of sup­port for the en­vi­ron­men­tal pro­tec­tion, Munchee will also dis­trib­ute en­vi­ron­ment-friendly bags to devo­tees flock­ing to Mi­hin­tale dur­ing this sea­son.

In ad­di­tion, Munchee will do­nate ‘Pin Poth’ to all devo­tees who ob­serve Sil at Mi­hin­tale on Poson Poya Day.

Pin Potha is a book used by Bud­dhists to write all mer­i­to­ri­ous work done by them. The book has been printed un­der the Munchee spon­sor­ship with the in­ten­tion of dis­tribut­ing among Bud­dhist devo­tees and Dhamma school chil­dren.

Munchee, as a truly Sri Lankan brand, has been in the fore­front of cor­po­rate so­cial re­spon­si­bil­ity, un­der many ar­eas in­clud­ing ed­u­ca­tion, arts and cul­ture, sports, dis­as­ter re­lief and com­mu­nity de­vel­op­ment.

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