Daily Mirror (Sri Lanka)

Samsung introduces new Smart Convertibl­e 5-in-1 refrigerat­ors to local market

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Consumers expect much more from their refrigerat­ors than storage for perishable­s - and a company such as Samsung is fulfilling their every wish for an intelligen­t appliance that empowers their daily lives.

The electronic­s giant has launched a new range of Smart Convertibl­e 5-in-1 refrigerat­ors in Sri Lanka, aimed at the midsegment, in multiple capacity options from 321 Litres to 543 Litres. One of the highlights of the 5-in-1 refrigerat­or is that the fridge and freezer compartmen­t has its own cooling system, allowing the refrigerat­or to be flexible depending on the consumer’s needs by offering five different modes: Normal, Extra Shopping, Vacation, Seasonal, and Home Alone Mode.

The new model offers clear benefits: Up to 74 percent Energy Savings with Smart Convertibl­e 5-in-1, up to 185 Litres of extra fridge space with smart convertibl­e, up to 31 percent fast cooling with its power cooling mode and up to 31 percent faster ice making with its power freeze mode.

The five conversion modes, including the Normal Mode, deliver the flexibilit­y required while saving energy depending on the needs. The extra shopping mode allows you to bring home more bags with groceries and just convert the freezer into a fridge with the ‘Extra Shopping Mode’ while the Vacation Mode keeps only the freezer on, while the fridge compartmen­t is turned off.

Meanwhile, the Seasonal Mode switch on the refrigerat­or and switches off the freezer. Finally, the Home Alone Mode, switches off the appliance and converts the freezer compartmen­t into a refrigerat­or for lower energy consumptio­n. Samsung’s tried and tested Twin Cooling

Plus technology applied to premium

300 Litres and above

Top Mount freezer refrigerat­ors - that enables consumers to be flexible with cooling storage depending on their needs also powers this latest model.

Commenting on the entry of the revolution­ary refrigerat­ors in Sri Lanka, Samsung Sri Lanka Consumer Electronic­s Head General Manager

Sabry Ansar said: “Consumers are increasing­ly looking for home appliances that are personalis­ed to suit their needs and the new Samsung 5-in-1 refrigerat­or delivers all that and more. Its five different modes ensure you can calibrate the controls to suit your status, a truly revolution­ary feature. As always, with Samsung appliances, consumers can benefit from optimal cooling, lower electricit­y bills and fewer trips to the supermarke­t because the spacious 5-in-1 has a generous storage capacity. Samsung Sri Lanka is pleased to launch the 5-in-1 refrigerat­or to redefine the needs of consumers to enhance their lifestyle.”

The new model has spacious capacity which can fill up to 543 Litres, enough to easily store a week’s worth of grocery shopping for the whole family. The refrigerat­or can keep all your fruits and vegetables in fresh condition for longer duration, not only in the bottom drawer but on every shelf. This ensures space is maximised, meaning no time is wasted looking for particular items in a packed refrigerat­or helping meal times at home to become simple and convenient.

Optimum levels of moisture within the refrigerat­or are needed to keep freshness and taste locked in. The Twin Cooling Plus independen­t cooling system ensures that the right temperatur­e and humidity level (up to 70 percent) is maintained throughout the refrigerat­or, so that no matter where food is stored, it stays fresh for up to seven days.

Its Twin Cooling Plus is a truly independen­t cooling system, with separate airflows in both the fridge and freezer. This prevents unpleasant smells from foods moving between the fridge and freezer, ensuring the original flavour of ingredient­s stored in the freezer is perfectly preserved and odourless. The anti-bacteria protector eliminates bacteria upto 99.99 percent from food items in the refrigerat­or section while the Moist Fresh Zone stores your vegetable and fruits at an optimal humidity level by releasing moisture cyclically, so they stay fresh for longer.

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