Sri Lanka Tea Board introduces Ceylon Tea-dyed face...
Having the objective of increasing the awareness level on Ceylon Tea as a global brand, the Sri Lanka Tea Board has started distributing Ceylon Tea-branded face masks among the business community worldwide, on a complimentary basis.
With the collaboration of the Foreign Relations Ministry, arrangements have been made by the Sri Lanka Tea Board to dispatch Ceylon Tea-branded face masks to over 75 Sri Lankan missions around the world.
The specialty of Ceylon Teabranded face mask is that it has been dyed with the use of Ceylon Tea dye, which is a by-product of ice tea manufacturing. Reusability over 30 times washes, natural antimicrobial (AATCC 100), bio-degradable, ecofriendliness and non-toxicity are additional benefits of using the above innovative masks.
The responsibility of distributing face masks to the end consumer of Ceylon Tea has been taken by the Sri Lankan missions overseas. Tea associations, tea restaurants, international exhibitions, metro stations, government and private business stakeholders, tea distributors, world-class supermarket chains and other public places such as Bandaranaike International Airport and Maththala International Airport have been targeted to distribute face masks.
Sri Lanka Tea Board Chairman Jayampathi Molligoda symbolically handed over the first batch of Ceylon Tea-branded face masks from the first lot of production to Foreign Relations Ministry Secretary Admiral Prof. Jayanath Colombage, yesterday.
Foreign Relations Ministry Director General Kaandeepan Bala, Sri Lanka Tea Board Director Promotion Pavithri Peiris and Sri Lanka Tea Board Market Promotion Officer Gayan Samaraweera were also present.