Revitalize with the daily dose of energy with the perfect blend of Khao Shong Coffee
The start of the day is the most lethargic time of the day. Waking up on a Monday morning is a challenge, and when the thought that you have to treck through an entire week till the weekend finally comes is demoralizing. It is important to start off the week with a fresh dose of energy and enthusiasm. A cup of coffee early in the morning is the ideal source to receive that much needed energy, and the drive to start off the day on a positive note.
Coffee is one of the most desired beverages in the market. It is sought after due to its high levels of antioxidants and beneficial nutrients which makes it a healthier source of energy. The International Coffee Day is a day to appreciate and enjoy the best forms of coffee that enrich consumer’s daily routines. Amongst the many leading options available, Khao Shong remains one of the most unique brands to hit the shelves of leading retail stores. This is an analogy of the humble tale of the rise and consistent sustained growth of Khao Shong Coffee.
Chira Chiralerspong, a great innovator and entrepreneur once took a walk in the Khao Kra National Park in Trang Province, Southern Thailand in 1959. Little did he know that this walk will ultimately lead to the birth of an empire that would put Thai coffee on the world map. During this walk, Chiralerspong noticed that wild coffee beans were scattered on both sides of the road. His entrepreneurial mindset kicked in, as he began to wonder if it would be possible to optimally use these otherwise wasted beans. He gathered what was available and there onwards started testing them by roasting in different ways to create the perfect flavor.
After many trials and testings, Chiralerspong introduced the perfect flavor of Coffee to the market under the title “Khao Shong Coffee” in 1962. The endeavour did not halt there. In 1975, he established a roasted and ground coffee factory in Bangkok, and four years later “Khao Shong Instant Coffee”; the first instant coffee in Thailand using a Thai brand name was introduced.
The fated introduction of Khao Shong Coffee to the Sri Lankan market is a tale to remember. Managing Director of Visvaka Marketing (Pvt) Ltd Chula De Silva randomly picked up this standout brand in the isle of a supermarket during one of his visits to Thailand. Once the products potential was realized, the Managing Director had the idea to let the Sri Lankan market witness the unique taste that he personally experienced. Thereafter, along with the ample support of Director Prasanna Perera, the duo spread the irrepressible delight of Khao Shong in every corner of the Sri Lankan market.
Visvaka Marketing is constantly on the lookout for exotic new products that the Sri Lankan community dearly needs. It brings the best flavors offered by Khao Shong Coffee and distribute them to the shelves of leading retail stores like Keells Super, Arpico Super Center, Cargills Food City, SPAR SL, LAUGFS Super Market and Super K.
The unique flavors of Coffee offered by Khao Shong are Khao Shong 3 in 1 Cappuccino, 3 in 1 Expresso, 3 in 1 Mocha pack, 3 in 1 Super Rich, 3 in 1 Caramel Macchiato, Khao Shong Black Instant Coffee, Khao Shong Red Instant Coffee, Khao Shong Non Dairy Creamer. All these flavors are in high demand, is ideal to be served as a hot coffee to warm you up on a chilly day, or vice versa as Ice Coffee to cool you down after a scorching hot day in the sun.
Mr. Chula De Silva and Mr. Prasanna Perera both reminisces the fond memories they shared whilst having a sip of Khao Shong Coffee.“Khao Shong Coffee has earned a prominent place in the shelves of the best leading retail stores of Sri Lanka. The fact that it has remained as such is a testament of the quality, and the loyalty that the customers have shown. Many products are put on the shelves, but their momentum gradually peters out. Khao Shong Coffee has outlasted many other brands, and is now positioned as one of the top coffee brands available in the Sri Lankan market. Given the cold rainy conditions that engulf the country, it is evident that everyone needs a warm cup of coffee to start off the day. Is there any other better way to do so than by sipping on a cup of warm Khao Shong Coffee?