Daily Mirror (Sri Lanka)

PB affirms commitment to children celebratin­g Children’s Day islandwide

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People’s Bank is celebratin­g World Children’s Day with special programmes and activities islandwide from 1st October to 31st December 2020 for the bank’s Isuru Udana and Sisu Udana customers.

It is the prime responsibi­lity of parents and adults to keep their children happy and ensure they have access to proper education while guiding them in the correct path. Children are the future of a nation and they remain thecountri­es lifeblood.

To support developmen­t and nurturing of children, People’s Bank has always awarded higherinte­rest rates together with a host of benefits and gifts with educationa­l value. This year, in line with government’s vision to promote local manufactur­ing, the Bank expects to providecla­y saving tills as one of t he gift items, t here by supporting the clay industry in the country.

Commenting on the children’s savings initiative­s of, People’s Bank Deputy General Manager (Process Management

& Quality Assurance and Retail Banking) Renuka Jayasinghe said, “People’s Bank has always been a bank dedicated towards children.

From 1st October till 31st December, in conjunctio­n with the World Children’s Day, we will steer a special savings programme, a children’s savings trimester. Our intention is to encourage and create awareness amongst children, parents, guardians and the whole society with regard to the importance of savings.

Encouragin­g future generation­s t o save and through t hat t o promote a sustainabl­e economic environmen­t remains our key goal. People’s Bank has always been dedicated to this cause.”

People’s Bank will be organizing­special programmes and competitio­ns during these three months focusing on enhancing the children’s knowledge levels and nurturing their creative talents.

All such programmes will be carried out in strict adherence to the health guidelines given by the authoritie­s in the wake of the COVID19 pandemic.

Further, renowned medical profession­al Dr. Anuruddha Padeniya will conduct a series of informativ­e clips for children on topics such as health and education.

These clips will be made available on mass media as well as social media.further details on the World Children’s Day programmes can be obtained by contacting the nearest People’s Bank branch.

People’s Bank introduced the ‘Isuru Udana’ accounts to cater to children from birth up to 5 years of age, while the ‘Sisu Udana’ account was launched for school children from 6 to 18 years of age with the aim of inculcatin­g the habit of saving from a child’s early days.

For several years, the bank has strived to open an Isuru Udana account with a cash deposit for every single baby born in the country.

Today, People’s Bank has the highest number of student bank accounts in Sri Lanka. As an i ntegral part of its digitaliza­tion drive, People’s Bank reached another major milestone by establishi­ng Sri Lanka’s first-ever ‘School Banking Unit with CDM’, a module of the popular SelfBankin­g Unit (SBU), at several schools across the islandin order to bringdigit­alisation closer to the schoolchil­dren while also inculcatin­g the saving habit and extending banking facilities to them for enhanced convenienc­e and safety.

 ??  ?? Renuka Jayasinghe
Renuka Jayasinghe

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