Daily Mirror (Sri Lanka)

Ebony Holdings’ fashion labels receive ‘Ganna Ape De’ accreditat­ion

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Ebony Holdings (Pvt.) Ltd and its premium menswear fashion labels Vantage, Ebony and Luxure, were recently awarded the ‘Ganna Ape De’ accreditat­ion and utilisatio­n of the Suriya Sinha logo in its products, recognisin­g that it is a 100 percent Sri Lankan brand. This trademark conveys the message that the company’s production and consumptio­n will contribute towards building the national economy.

The accreditat­ion ceremony was held at Golden Crown Hotel, Kandy, recently where Board Director Dr. Sumith Wanniarach­i, representi­ng the Mawbima Lanka Foundation, presented the certificat­ion to Ebony Holdings Chairman Rasmi Raheem and to Managing Director Raseen Raheem.

Awarded to companies or products after in-depth evaluation, the accreditat­ion is based on the contributi­on made towards the vision of creating a sustainabl­e national economy. Hoping to encourage producers or manufactur­ers to utilise the resources available in the country, Mawbima Lanka Foundation aims to promote a consumptio­n culture that prioritise­s locally-made products against imported substitute­s.

In a world affected by an ongoing pandemic, one realises the importance of a country being self-sustained. The vulnerabil­ity of the national and global supply chain has been made evident over the last few months and as a country, it is important that consumers and stakeholde­rs do what they can to improve the national economy.

Mawbima Lanka Foundation is committed t o creating awareness among Sri Lankan people for the usage of locally manufactur­ed products and services. By recognisin­g brands that are truly Sri Lankan, they hope to instil a sense of patriotism and pride when supporting local brands.

A leading Sri Lankan clothing manufactur­er, Ebony Holdings (Pvt.) Ltd is committed to setting the latest trends in men’s fashion. The company has a portfolio of dynamic labels that promise the highest quality when it comes to apparel, including its premium label Vantage.

Having been in operation for a period spanning over two decades, the company has grown with time. There have been continuous additions to the comprehens­ive portfolio of brands they represent. The introducti­on of a collection of men’s fashion, which is on par with internatio­nal standards, set the benchmark for other local manufactur­ers. The collection includes shirts, trousers and innerwear, appealing to the fashion-conscious individual who craves luxury and comfort without compromise.

Today, an establishe­d player in the market, Ebony Holdings aspires to a future of limitless potential and possibilit­y as a future-ready enterprise with great promise. As a 100 percent Sri Lankan-owned brand that is available for consumptio­n by the locals, it has helped make a difference in saving the plummeting economy by providing more than 2000 jobs.

 ??  ?? Mawbima Lanka Foundation Board Director Dr. Sumith Wanniarach­i presents certificat­ion to Ebony Holdings Chairman Rasmi Raheem and Managing Director Raseen Raheem
Mawbima Lanka Foundation Board Director Dr. Sumith Wanniarach­i presents certificat­ion to Ebony Holdings Chairman Rasmi Raheem and Managing Director Raseen Raheem

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