Imanthi Perera

A skilled professional with 12 years of experience in Communications and a published writer, Imanthi currently heads the Corporate Communications function for Sri Lanka’s leading apparel solutions provider, Brandix.

Imanthi oversees the communication requirements for its markets in Sri Lanka, India and Bangladesh.

“2021 is the year I choose to challenge preconceived notions that hold women back. I choose to challenge this in my personal life as well as contribute towards initiatives that help women look beyond the societal beliefs that limit us from living up to our best potential.

Growing up, we often encountered the many perceptions of what society deemed a woman ought to be. Anything that challenged the status quo is seen as just that – a challenge. We shy away from claiming great opportunities for our growth, from speaking up, and often, limit ourselves from making our presence felt and our voice heard. How often have I under promoted myself or questioned my input due to this lack of selfconfidence, resulting from such notions within me? For women who challenge the status quo and enter professions and fields that are mostly male dominated, choosing to challenge these preconceived notions of what a woman can and can’t do and maintaining your confidence through it all is key. This gives us the inspiration to know that it can be done. We can do anything that we set our minds to..”