Daily Mirror (Sri Lanka)

People’s Bank celebrates World Children’s Day

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As the bank that has been closest to the hearts and minds of all Sri Lankans, People’s Bank has been offering a wide selection of financial services for six decades. Especially, to cater to its over 14 million customers, People’s Bank has been offering a wide selection of savings accounts for all age groups from infants to senior citizens. As a result of its true value product offerings, currently People’s Bank has the country’s largest Children’s Savings portfolio.

Under its Children’s Savings portfolio, People’s Bank offers two distinct product offerings. ‘Isuru Udana’ is a savings account for children from birth up to 5 years of age, while ‘Sisu Udana’ account caters to schoolchil­dren from 5 to 18 years of age. Both products were designed with attractive value additions to inculcate the habit of saving from a child’s early days.

For several years, the Bank has been encouragin­g parents to open Isuru Udana accounts by providing an initial cash deposit for every single baby born in the country. From inception, the Bank has made it a point to provide these children the highest interest rates together with attractive gifts and benefits in order to help their education.

Mrs. Renuka Jayasinghe - Deputy General Manager (Retail Banking, Process Management and Quality Assurance) of People’s Bank shared her views on this recently.

Children are the future of a nation and they remain a country’s lifeblood. Therefore, it is the duty of the parents/ guardians to provide them with the best education and proper guidance in order to ensure that their future is secure. Saving is an investment for the future and children should be taught the habit of saving from their childhood years. Once they get used to the habit of saving from a young age, they will continue the habit even after reaching adulthood. That is why People’s Bank introduced the Isuru Udana and Sisu Udana savings accounts for children.

To further support this cause, People’s Bank has establishe­d Sisu Udana School Banking Units in schools across the island thereby helping students to understand the concept of banking and providing them with the means to convenient­ly make deposits. In addition to the various gifts and benefits these children receive, since the year 1997 children who successful­ly passed the Year 5 Scholarshi­p Exam have been presented with Scholarshi­ps that help to realize their educationa­l dreams.

Further, People’s Bank annually carries out a special programme that presents cash rewards to highachiev­ing children at the Year 5 Scholarshi­p Exam, G.C.E. Ordinary Level (O/L) Exam and the G.C.E. Advanced Level (A/L) Exam.

With the aim of introducin­g digital banking experience to schoolchil­dren People’s Bank has establishe­d several School Banking Units with CDM and NFC technology across the island. The goal of this initiative is to introduce digitalisa­tion to the schoolchil­dren while promoting the saving habit.

Additional­ly, supporting sustainabi­lity and the Government’s vision to uplift local manufactur­ing, the Bank has taken steps to boost the clay industry in Sri Lanka while encouragin­g children to save by providing a specially designed clay saving tills as one of the gift items.

When a child reaches the age of

People’s Bank is celebratin­g World Children’s Day with a Children’s Saving Trimester from 1st October to 31st December 2021 and during this time attractive gifts are offered to those who make qualifying deposits to Children’s Savings Accounts.

In addition to the various gifts and benefits these children receive, since the year 1997 children who successful­ly passed the Year 5 Scholarshi­p Exam have been presented with Scholarshi­ps that help to realize their educationa­l dreams. Further, People’s Bank annually carries out a special programme that presents cash rewards to highachiev­ing children at the Year 5 Scholarshi­p Exam, G.C.E. Ordinary Level (O/L) Exam and the G.C.E. Advanced Level (A/L) Exam.

18 years, the Sisu Udana savings account automatica­lly converts into a YES account, giving the child a solid platform to dream big and achieve future goals. The money saved from their childhood years helps them to achieve goals such as pursuing higher education abroad, having their dream wedding or purchasing a vehicle.

In addition to the financial benefits of the Sisu Udana accounts, we also contribute towards programmes that develop the creative talents of children. This year, People’s Bank is sponsoring an all-island art competitio­n organized by the National Child Protection Authority. The art competitio­n, organised to nurture the artistic skills of children who are confined to their homes due to the ongoing COVID-19 pandemic, was supported by the Bank as one of its many social responsibi­lity initiative­s.

People’s Bank also joined hands with the Sri Lanka Inventors’ Commission to strengthen school inventors’ clubs through Sisu Udana accounts.

People’s Bank is celebratin­g World Children’s Day with a Children’s Saving Trimester from 1st October to 31st December 2021 and during this time attractive gifts are offered to those who make qualifying deposits to Children’s Savings Accounts.

If you haven’t still opened a savings account for your child at People’s Bank yet, we kindly invite all you loving parents to open an Isuru Udana or Sisu Udana for your child during this Savings Trimester to nurture the habit of saving and also secure their future.

For 60 years, People’s Bank has gone to great lengths to provide innovative financial solutions to its valued customers across the island. The Bank, due to its closeness to the lives of the masses, is uniquely placed to understand the hopes and dreams of every customer - from the newborn baby to the employed profession­al to the senior citizen enjoying retirement.

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 ?? ?? Mrs. Renuka Jayasinghe
Deputy General Manager - Retail Banking, Process Management and Quality Assurance, People’s Bank
Mrs. Renuka Jayasinghe Deputy General Manager - Retail Banking, Process Management and Quality Assurance, People’s Bank

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