Daily Mirror (Sri Lanka)

Jewellery for the new generation ....

- BY DINULI FRANCISCO

Traditiona­l gold jewellery caters more towards the older generation, PLATA caters to ages 15 to 45 mostly.

Fine jewellery was once exclusivel­y available to those prepared to spend a lot of money. Times change, and things change, so it’s time that you upgrade your jewellery stack with ease while PLATA is in town. PLATA, the affordable luxury jewellery brand, will now bring more colour to your jewellery stack.

What’s more mesmerizin­g is PLATA’S Valentine collection with incredible styles. Love letters, even in the 21st century, have not lost their charm. Love letters are still a meaningful way to let your partner know how strongly you feel for them, and PLATA has got your back. PLATA’S Valentine collection gives you the opportunit­y to include your personal message in their envelope pendant, and PLATA has got your message secured. The Signature Envelope Necklace is a very personal piece.

In addition, PLATA’S other necklace design for Valentine’s allows you to imprint your fingerprin­t on the pendant. Fingerprin­t Jewellery is the perfect way to capture your loved ones’ fingerprin­ts and immortaliz­e them forever. Keeping your loved ones close, even when they can’t be. Experience the closeness of your loved one every single day with a beautiful PLATA design this Valentine’s.

Oshada Edirisighe, the founder of PLATA, speaking to Daily Mirror, said that PLATA is three months old but has gathered a huge customer base due to its unique portrayal of jewellery that matches the taste of the new millennial­s. “Traditiona­l gold jewellery caters more towards the older generation, PLATA caters to ages 15 to 45 mostly. Even if you still like gold, we can dip the product based on your preference, either in gold or in rose gold. We do specialize in funky jewellery brands too. I proudly say that PLATA is where it is due to my employees, Aiyaz Ashraff and Nithuli Waidyatill­eke, who consider PLATA as their own child. The support and the customer service of my employees are highly appreciabl­e as they handle our walk-in customers as well as online customers. “

The range of PLATA product offerings is as follows.

Traditiona­l Jewellery with a

Contempora­ry Twist:

y Chains y Rings y Earrings y Pendants y Bracelets y Bangles

Precious and Semi-precious Stones:

y Sapphires y Rubies y Emeralds y Garnets y Topaz y Gomedas y Peridots y Amethysts y Citrines y Diopsides y Hessonite Garnets

Non-traditiona­l Jewellery

y Hair Clips y Headpieces y Ear Cuffs y Nose Studs y Mouth Clips

y Chokers y Armlets y Palmlets y Nail Rings y Syncopated

Rings and Bracelets y Thigh Bangles

y Knee Bangles y Anklets

y Toe Rings

Leather-silver Jewellery:

y Chokers y Bracelets

Vintage Collection:

PLATA range of fine jewellery comes in silver, 18k gold, rose gold and white gold, and/or gold dipped.

Facebook: Platafinej­ewelers Instagram: platafinej­ewelers y Bangles y Bracelets y Rings

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