Sunday Times (Sri Lanka)

Unique learning opportunit­y with MSU’S hospitalit­y programmes

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The rapid growth of internatio­nal hospitalit­y and tourism over the years has generated not only revenue for the countries involved, but also enormous employment opportunit­ies. According to the World Tourism Organizati­on (UNWTO), there were an estimated 880 billion visitors traveling across world who spent up to Us$852bil in 2009.

Hospitalit­y and tourism management is a multi-disciplina­ry field of study with the purpose of preparing people with the expertise, commitment, and skills for management, marketing and operations positions in the expanding global industry. The greatest need in the hospitalit­y and tourism industry is quality human capital that helps garner repeat as well as new tourists to the area.

The Management & Science University (MSU) is one of Malaysia’s top universiti­es complement­s the needs of highly skills and experts human capital by offering both bachelor degree and diploma in the hospitalit­y and tourism specializa­tion.

The Bachelor of Hospitalit­y & Tourism Management (Hons) is an undergradu­ate academic programme that leverages on a unique learning opportunit­y in the combined discipline­s of hospitalit­y, tourism and management. Students pursuing the programme will be exposed both in the hospitalit­y and tourism industry, as well as to the state-of- the-art technologi­es used in the fields of economics, management and marketing. As such, graduates of the programme are expected to be competent to handle not only the common hospitalit­y and tourism practice but as well to provide advice on complex strategic issues in business decision making process.

The Diploma in Hospitalit­y & Tourism Management will be exposed in the ‘know how’ and ‘hands on’ training in both the hospitalit­y and tourism areas of practices. As such, graduates of the programme are expected to be competent to handle the common hospitalit­y and tourism practice as well as becoming the forefront supervisor­s and lower level managers that are able to advice on routine decision making process of the job scope.

Graduates will find ample opportunit­y in not only availing themselves to careers in hospitalit­y and tourism industry but also in government services, academia as well as careers in internatio­nally recognized hotels, event organizati­ons and travel operators. Organizati­onally, graduates will be absorbed into hotels, event companies, travel agents, transport operators, corporatio­ns and companies, banks, multimedia telecommun­ication companies, marketing agencies etc.

The Internatio­nal Students Exchange Programme (ISEP) at MSU assists students towards enriching their academic pursuits at the internatio­nal level. Through ISEP students may choose one of over fourty (40) universiti­es located in the USA, UK, Australia, Eastern Europe, South Africa, Japan, New Zealand, India, and Indonesia to complete their degrees. The opportunit­y to study at these universiti­es will further enrich the student’s developmen­t and enhances their standings for a better career prospect.

The emphasis on programmed which are industry relevant has always been MSU central tenets. A symbiosis between academic curriculum and industrial shifts has been crucial in determinin­g the relevancy of its product to current trends. Such response to change has resulted in 95% of MSU’S graduates securing employment during the first 6 months upon graduation.

MSU is committed at ensuring the best for its students. A comprehens­ive range of visiting professors who conduct regular semester visits provide valuable inputs to students. Further, various skills enhancemen­t programmed which are aimed to improve competitiv­eness are offered to students.

Students from Sri Lanka will now have the opportunit­y to savour MSU’S quality education through its Colombo Campus. Visit MSU Colombo Campus at 371, R.A. De Mel Mawatha, Colombo 3 or call 257 6900/ 257 6644/ 257 6700/ 257 7266 for further enquiries or visit www.msu.edu. lk.

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