Sunday Times (Sri Lanka)

AAI Partners with the Disaster Management Centre

- Mr. Ramal Jasinghe - Director/ceo

As part of its ongoing endeavours to share and enhance technical knowledge, Asian Alliance Insurance PLC (AAI) recently organized a seminar in collaborat­ion with the Disaster Management Center under theme "Disaster, Risk & Insurance" for its Non Life insurance sales and technical staff. The aim of the seminar was to share the knowledge & expertise on identifyin­g the areas of risk, seasonal trends and the changing weather profile of occurring natural disasters, what precaution­s can be taken as insurers, and matters relating to the impact of the changing weather patterns. The AAI sales team will spread this knowledge among the public islandwide in a bid to raise awareness on the issue.

The seminar was held on 12th March 2013 at the Disaster Management Centre Auditorium. Asian Alliance Insurance PLC and the Disaster Management Centre joined hands in this mutually beneficial example of a successful public private partnershi­p (PPP). The salient objective of this unique tie-up was to raise awareness through the Asian Alliance sales force on the need to address the areas of disaster management, how to minimize the exposure to such risks, and to protect their property and life by managing these risks which constitute an integral part of any insurance company.

Furthermor­e, the seminar sought to train all AAI Non Life field staff across Sri Lanka on the policies, programmes, administra­tive actions and operations undertaken to address a natural or man-made disaster by the Disaster Management Centre. One of the most significan­t outcomes of the seminar is that through such focused training initiative­s, productivi­ty and profitabil­ity will be increased by driving safety in the workplace and at home, resulting in significan­t economic benefits to the nation as a whole. This seminar also fulfills the need of working closely with the Disaster Management Center (DMC) in propagatin­g their efforts to educate the community at large on the precaution­s one should take in managing and mitigating the consequenc­es of the frequently occurring natural perils.

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