Sunday Times (Sri Lanka)

DFCC CONDUCTS SME SKILL DEVELOPMEN­T PROGRAMME IN MATARA

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DFCC Bank, an important strategic partner to Small and Medium Enterprise­s (SME) and a pioneer in developing industries, has been implementi­ng a strategic plan to develop skills of SMEs across the country for over two decades. These programs have benefited over 50,000 small and medium sized entreprene­urs especially in the outstation­s where opportunit­ies for skill developmen­t in key business related areas are limited.

The most recent programs on SME skill developmen­t were held in the Weligama and Middeniya region. This region has been earmarked by the Government of Sri Lanka for rapid growth and expansion within the next 10 years together with other developmen­ts that is taking place in the Southern province. The attendees of the program consisted of businessme­n mainly from the tourism, furniture manufactur­ing, fisheries and trading industries and were trained by renowned specialist in the field.

Today, entreprene­urs have to face issues that are much more complex and challengin­g. Often they suffer from general lack of business direction and improper management in key areas of business operations such as strategy formulatio­n, production, marketing, finance and personnel management. DFCC strives to impart this knowledge to help develop this sector and their assistance extends well beyond financing. Given their strong commitment and long relationsh­ip with SMEs, DFCC Bank is now duly recognized as an institutio­n which has been the backbone to many of the leading businesses of today that started off as SMEs.

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