IAC sponsors Jaffna International Trade Fair 2015

With the end of a three decade civil war and the doors now opened for brands and businesses in a wide range of industries, Jaffna is considered to be amongst the most lucrative destinations today in Sri Lanka and the peninsula held its Jaffna International Trade Fair (JITF) for the sixth consecutive year for which Industrial Asphalts PLC (IAC) was a proud sponsor.

Held on the 23rd, 24th and 25th of January at Durayappah Stadium, this three-day fair exhibited an attractive platform for industries such as agriculture, consumer goods, construction, information and communication technology, financial services, apparel, hospitality, automobile, travel amongst various others.

Commenting on this, Managing Director/CEO of IAC, said 'we are delighted to have sponsored and extended our support to one of the most attractive trade exhibitions in the country.''

''We look forward to further strengthen our relationship and strengthened our traditional stronghold of our range of brands and products to the Jaffna peninsula at a time where regional development and integration plays a vital role in enhancing Sri Lanka's economy,'' he further stated. Recently, Industrial Asphalts (Ceylon) PLC made history by introducing for the first time in Sri Lanka the full range of color to anti-corrosive paints. Britex®, the protective coatings range from Industrial Asphalts (Ceylon) PLC - IAC - has launched full range colored anti-corrosive paints for the Sri Lankan market, including the North & East market.

The customer is now given a choice of 1,000+ colours to choose from and IAC is rolling out colour pallets through its key dealers, enabling the customer to color match virtually any colour. Britex® has been providing the market with its range of protective coatings for 50 years and over the years had developed a reputation for delivering quality which matches international standards at very reasonable prices.