Sunday Times (Sri Lanka)

Softlogic Life offers a loyal customer 1 million rupees to shop at ODEL

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Softlogic Life successful­ly concluded a unique customer promotion recently where Udara Wijesinghe from Wattala was adjudged the grand winner and took home the grand prize of Rs. one million.

Softlogic Life kick started its unique loyalty campaign called ‘Purple Christmas 2017’ for their loyal customers who have been making right choices incessantl­y throughout 2017. As part of this promotion, customers of Softlogic Life across the country automatica­lly qualified for the competitio­n. Out of all, 12 lucky winners - 10 Softlogic Life policyhold­ers and two Corporate Group policyhold­ers – were selected by Softlogic Life from a draw in December 2017 to participat­e in an exclu- sive shopping spree experience that Sri Lankans have never experience­d before.

Each winner, alongside his family members, was given Rs. 100,000 to participat­e in a shopping spree challenge at Sri Lanka’s premier fashion retailer ODEL that ran for 30 minutes. The adrenaline-filled competitio­n was judged by a panel which comprised of BoB Chave, Physical Preparatio­n Manger of the Sri Lankan Cricket team, Duaine Peiris, Founder and Managing Director of Calorie Counter and Gamya Wijedasa who represente­d Sri Lanka at the Miss World 2009 pageant; well-known Sri Lankan personalit­ies who are famous among locals for their knowledge and expertise on fitness, wellness and nutrition.

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