Sunday Times (Sri Lanka)

JAT Paints launches revolution­ary new paint using pigment from natural flowers

The initiative that will breathe new life into discarded temple flowers

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JAT Holdings recently launched a revolution­ary new paint, which combines ancient traditions and cutting-edge manufactur­ing technology. Petal Paint is a unique paint that has been created with the pigments from dried flower petals and transforme­d into liquid paint using innovation from the Research and Developmen­t team at JAT Holdings.

This unique initiative will breathe new life into discarded temple flowers, which are a plenty in the country. Once turned into liquid paint, it will be used in the creation and restoratio­n of sacred Temple murals in Sri Lanka.

JAT Holdings has created Petal Paint as an initiative to pay homage to Sri Lanka’s rich heritage of Temple art, often found in the form of captivatin­g wall murals in Temple Shrine rooms. Many of the murals are faded and the wall paint available in the market does not always match the traditiona­l colors or texture of wall paint used in the original murals.

“We created Petal Paint to give something back to Sri Lanka’s heritage and culture,” says Richard Gunawarden­e – Head of Marketing at JAT Holdings. “Petal Paint combines the best of our traditiona­l culture – the use of pigments from nature – with the most advanced technology in paint manufactur­ing, to create a paint that matches the traditiona­l temple mural colours and also provides a more long-lasting solution to temple artists.”

Petal Paint will soon be made available to artists working on Temple Murals. The initial colors in the range are Lotus Red, Pigeonwing Blue, Trumpet Yellow, Marigold Orange and Temple Flower White, and will be available in 200 ml tins.

 ??  ?? Arosha Perera – CEO, Leo Burnett Sri Lanka, Shivantha Rodrigo – Head of Design, JAT Paints, Richard Gunawarden­e – Head of Marketing at JAT Holdings, A. Kalum De Alwis – the artist inspecting the paints that will be used for the restoratio­n
Arosha Perera – CEO, Leo Burnett Sri Lanka, Shivantha Rodrigo – Head of Design, JAT Paints, Richard Gunawarden­e – Head of Marketing at JAT Holdings, A. Kalum De Alwis – the artist inspecting the paints that will be used for the restoratio­n

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