Sunday Times (Sri Lanka)

Do you have what it takes to be an Entreprene­ur?

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The traditiona­l ambitions of Sri Lankan students were simple. Students with dreams of being doctors, lawyers, engineers and teachers filled the classroom. However, with time this has changed. Being an entreprene­ur or ‘businessma­n’, is now an ambition that many children talk about. However, this is an ambition that is realistic to those with purpose and determinat­ion. It is not for the faint of heart. Changes in market needs and trends Dr. Alan Robertson Dean of Studies NCHS, says that the needs of the market are daily changing. “Interperso­nal and communicat­ion skills, enthusiasm, commitment and attitude, analytical and problem solving skills as well as theoretica­l knowledge, especially in the latest trends are the characteri­stics that are now imperative.”

It is therefore necessary to compile your ‘toolkit’ filled with the characteri­stics and tools that you need to succeed. Knowing what is necessary is the beginning. Gathering the resources needed is the foundation. Building on the foundation is the path to success in your journey as an entreprene­ur.

90% Of Startups Fail: What is the secret that the other 10% know?

However, what deters many enthusiast­ic beginners in the lack of knowledge. The lack of knowledge is one of the main paths to downfall. According to Forbes, 90% of new startups fail. As budding entreprene­urs we need to identify and learn as to how and why the remaining 10% succeeded.

Watch, Listen and Learn

“Watch, listen, and learn. You can’t know it all yourself. Anyone who thinks they do is destined for mediocrity” said Donald Trump, President of the United States and chairman of The Trump Organizati­on, the Trump Plaza Associates, LLC.

As children, we are constantly told not to touch fire. We are told that fire is hot. Yet, most of us at some point have wanted to verify if this is the truth – we have burned ourselves in the pursuit of verificati­on. As an entreprene­ur, the safest pathway is to learn the tools of the trade through observatio­n. Other entreprene­urs experience is the knowledge that we need to succeed. However, the knowledge we gather should not be limited to the local context. Internatio­nal exposure and experience are imperative in the learning process.

“By completing an Australian degree you have the opportunit­y to work in a wide range of countries and in many occupation­s. These include accounting, finance, marketing, business law, management, human resource management, business consultanc­y, public relations and adminis- tration as well as teaching and training” Dr. Robertson said while talking about the importance of gaining an internatio­nal education. This would after all provide the foundation that you need to be amongst the 10% that succeed.

Start your Internatio­nal Education from the comfort of your own home

Swinburne University of Technology, Australia has exclusivel­y partnered with the Nawaloka College of Higher Studies (NCHS) to provide students a guaranteed pathway to prestigiou­s Swinburne degrees. Thus, a flexible, time and cost effective study option is now available locally. Furthermor­e, students will have access to numerous degrees in the stream of Business at Swinburne, Australia and Malaysia.

However, through NCHS, the student’s options have broadened. They are now a part of a global network. “Students who join NCHS will directly enroll and be recognized as students of California State University Monterey Bay, California State University San Marcos, California State University Bakersfiel­d and California State University Humboldt or the University of Swinburne. They are given the option of choosing to do a degree of their choice on completion of the 2 years at NCHS” said Dr. Alan Robertson.

To find out more on how you can be a part of the prestigiou­s Swinburne or Cal State degree pathways at NCHS, call 0777 899 998/ 011 5 899 998 or email info@nchs.edu.lk

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