Sunday Times (Sri Lanka)

Creativity as a calling: the evolving world of creative careers

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Creative Arts

A degree in creative arts offers students the opportunit­y to do more than simply pursue and develop their creative passion. From communicat­ion and writing to art and performanc­e, there is a broad range of creative discipline­s to choose from – and just as many possibilit­ies for graduates to turn their degree into a fulfilling career.

Turning creativity into a career

Pursuing a degree in creative arts does not mean students are limited to the art world. In a modern work environmen­t dominated by social media, advertisin­g, brands and the 24-hour news cycle, there are countless ways for creative arts graduates to apply their skills in corporate, media, government and not- for- profit organisati­ons.

The way people are interactin­g with the world has changed a lot, even just in the last decade. The creative and communicat­ive profession­s have emerged as key to the 21st century economy. In an increasing­ly crowded market of ideas, the work of talented creative profession­als helps to broadcast informatio­n in a way that cuts through all the noise. They tell stories – using a wide range of mediums – that help people make sense of the world. That is why more and more corporate, government and not- for- profit organisati­ons are expanding their communicat­ions and creative staff, or relying on the services of creative agencies.

This is an exciting time for people searching for a career that will allow them to explore their creativity, in a growing field with a diverse range of opportunit­ies. Employers welcome confident and adaptive graduates who mix industry experience, up- to- date skills and resourcefu­l, imaginativ­e and critical thinking.

Deakin University excellence in creative arts During the upcoming Deakin Week in Colombo, 2–7 July, repres e n t at ive s f rom Deakin University, Australia, will be conducting guest lectures about the growing communicat­ion and creative arts industry and the range of degrees available for study.

Deakin University has an impressive global reputation across a range of communicat­ions and creative arts discipline­s. According to the prestigiou­s QS University Rankings, Deakin is ranked in the Top 1% of universiti­es worldwide for Communicat­ion.

As well as providing a worldclass education Deakin University is committed to starting its students on a world- class career. Deakin programs focus on practi- cal learning and work experience to make sure graduates have the skills that employers need.

Deakin students benefit from innovative teaching, highly-ranked degrees and world-class facilities. From a fully- equipped television studio, to dedicated drama performanc­e spaces and design labs equipped with the latest software, students can access the best tools to develop their skills. Industry placements give Deakin health students the opportunit­y to apply their knowledge and explore career options. The University provides a range of work placement opportunit­ies, from internship­s to community-based volunteeri­ng, specifical­ly designed to enhance student’s experience of the workplace and make them more employable upon graduating.

About Deakin Week in Colombo Deakin University is ranked among the top 1% of universiti­es worldwide (ShanghaiRa­nkings) and is the most popular Australian university among Sri Lankan students. Representa­tives from Deakin will be visiting from 2–7 July 2018 for the upcoming

Expert academics will conduct lectures and informatio­n sessions for students as well as profession­al developmen­t events with the University’s Sri Lankan partners.

Creative discipline­s to suit every student

Deakin University offers a broad range of communicat­ions and creative arts discipline­s for study, and a degree structure that encourages students to explore subject areas that complement their main area of focus. This allows students to build a unique and versatile skillset, improving their future employabil­ity. Deakin’s Communicat­ion and Creative Arts degrees cover:

Communicat­ion – including Journalism, Advertisin­g and Public Relations

Creative Arts – including Drama, Photograph­y and Visual Arts

Design – including 3D animation design and visual communicat­ion design

Film, Television and Animation

To learn more about Deakin University, you can visit deakin. edu.au/srilanka.

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