Sunday Times (Sri Lanka)

MullenLowe Sri Lanka awarded campaign South Asia Creative Agency of the Year Gold

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MullenLowe Sri Lanka was awarded Gold in the ‘ Rest of South Asia Creative Agency of the Year’ category at the Campaign South Asia Agency of the Year Awards 2018 held recently in Mumbai, India.

This accolade is a result of the consistenc­e with which MullenLowe Sri Lanka continues to push conceptual and executiona­l boundaries to create engaging work that has helped its clients’ brands receive an unfair share of attention.

Renowned for its creative excellence, the agency works with brands from 80% of Sri Lanka’s top 10 most advertised categories and 50% of the top 20 most advertised categories. It has done some landmark work for brands such as Sunlight detergent, Clear shampoo, Rexona deodorant, Nations Trust Bank, Maliban Spicy Cracker, FriMi, Close Up toothpaste and Marmite during the year. Collaborat­ing with the best local and global technical talent, the agency produced 101 TV commercial­s in 2017 – about 1.9 commercial­s a week – and is on track to produce 125 commercial­s in 2018. Furthermor­e, 4 pieces of branded digital content created by MullenLowe Sri Lanka in 2018 reigned at No. 1 on YouTube in Sri Lanka.

Commenting on this, Thayalan Bartlett, Chief Executive Officer, MullenLowe Sri Lanka, said, “MullenLowe is a new age communicat­ions company that has produced work that has become conversati­onal . Its idea centric media neutral approach is yielding immense value for our clients’ brands and we are thankful for their trust in us. This award has been enabled by some great relationsh­ips with clients, collaborat­ive partnershi­ps with our stakeholde­rs and an immensely close working culture within our internal teams.”

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