Shopeasy.lk - Your one stop online platform for quality and unmatched service
Shopeasy.lk – The latest entrant to Sri Lanka’s e-commerce space is taking steps to significantly change the space to benefit consumers. The main issue faced by many online shoppers in Sri Lanka is that sales platforms do not take responsibility for products that have been purchased on their sites and offer little or no service for customers who may have issues with their purchase, which results in a loss of trust and prevents repeat purchases.
However, Shopeasy.lk has specially trained and dedicated staff who focus on the entire customer journey and offer superior after sales services to make sure that customers are well taken care of.
“Our strategy is different to other players in the market, we are primarily customer focused and believe in creating long term relationships through superior customer value and experience” says Adnan Abdulally, MD/Director of Shopeasy.lk.
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This is one of the reasons that the site is one of the fastest growing e-commerce platforms in the country.
E-Commerce in Sri Lanka has traditionally focused on a ‘discounting’ model which has resulted in a price war between major players.
However, this has ignored customer concerns with after sales service and reliability.”
Mr. Abdulally has previous experience with the market leaders in e-commerce which has helped him identify the shortcomings in the space.
Sri Lanka’s internet penetration is around 34%, however, online purchasing mainly takes place in the major cities.
"Shopeasy.lk also recognize that consumers want to shop both online and in store and not exclusively in only one channel, therefore plans are being rolled out to open stores in strategic locations in order to fulfill consumer needs and also tap into the Fashion Category where consumers have friction in buying online” says Yesmin Abdually Directress of shopeasy.lk
Shopeasy. lk is confident that their strategy will attract more customers from smaller towns, by re-affirming their faith in purchasing online.
The platform currently offers branded products to its customers at below market prices.
It also offers a variety of services such as extended warranties, easy payment plans, advanced payment security for transactions which will build consumer trust and provide the customer unmatched value in retail purchasing.