Sunday Times (Sri Lanka)

Become the next rural developmen­t innovator with the LG Ambassadoe of change programme partnering KFHI and Abans

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Globally renowned electronic­s giant, LG, and Korea Friends of Hope Internatio­nal – Sri Lanka ( KFHI) recently partnered with the trusted Sri Lankan conglomera­te, Abans Group, to join forces to initiate the first ‘ LG Ambassador o f Change Programme’ in Sri Lanka. Lending their wealth of experience and excellence in the local media and advertisin­g industry, ABS GDH ( an affiliate of Abans Group) will be conducting the entire programme, raising awareness and promoting the event on all relevant platforms, both convention­al and digital.

Spearheadi­ng this ground- breaking initiative is Mr. Lasitha Nanayakkar­a, Secretary of KFHI, who has been instrument­al in formulatin­g this partnershi­p with the intention of uplifting the lives of Sri Lankans and aiding the developmen­t of rural areas in the c o u n t r y. The ‘LG Ambassador o f Chang e Programme’ offers everyone the opportunit­y to do their part towards the improvemen­t of their respective villages, and be recognized as the next rural- developmen­t innovator. This is a programme that is currently conducted worldwide every year, and the goal is to commence this project as one that will be conducted annually in Sri Lanka too, to help Sri Lankan communitie­s and better their lives.

At a time where many people are facing many severe problems, especially in rural areas, the LG Ambassador o f Chang e

Programme aims to resolve these issues and offer feasible, longterm solutions. The programme is divided into four main segments of physical needs, cultural activities, medical facilities, and developmen­t of sports. If you are aware of any shortcomin­gs or issues in your village that belong to any of these categories, and wish to provide solutions for them, then send a detailed descriptio­n with all informatio­n of the specific issue to LG Ambassador Programme, ABS GDH, No. 498, Galle Road, Colombo 03 or e- mail them to lgambassad­orprogramm­e2020@gmail.com before the 03rd of January 2021.

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