Sunday Times (Sri Lanka)

Sri Lanka’s No. 01 Hair Oil Brand Kumarika Introduces New Therapy Range to Revitalise Hair Care Routines of Busy Women

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Sri Lanka’s No. 01 hair care brand Kumarika, being a brand that truly understand­s the changing requiremen­ts of consumers has introduced an ideal solution for all busy women to cater to the wellbeing of their hair health. The launch of the latest hair care solution Kumarika Therapy range meets the needs of today’s women with fast- paced life styles.

The new Therapy oil, which is introduced as a pre-bath treatment takes only 20 minutes of a woman’s valuable time, so that she can return back to her daily routine immediatel­y after a shower. The Therapy Hair oil range integrates five natural oils sourced from 100% plant based ingredient­s. This unique mix of five ingredient­s: Coconut oil, Almond oil, Argon oil, Castor oil and Hibiscus oil work in unison to provide 100% nourishmen­t to women’s hair. Kumarika Therapy hair oil range caters to the five most pressing hair care problems faced by Sri Lankan women including dry scalp, hair breakage, coarse hair, split ends and hair discoulora­tion caused due to common factors such as stress, lack of sleep, use of excessive hair styling appliances and external factors such as heat, dust and tropical climate.

As a truly Sri Lankan brand, Kumarika has been catering to the hair care needs of Sri Lankan women with focus on affordabil­ity and making sure that high quality hair care solutions are accessible to all Sri Lankan women. The new Kumarika Therapy range infused with 100% natural ingredient­s - designated specially for hair care treatments is launched at a very affordable price of Rs. 300/- for a 70ml bottle.

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